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IBM, Box launch cloud partnership
Armonk, N.Y. – IBM and Box are launching a global, cloud-based partnership that will integrate their existing products and services and develop new solutions targeted across industries including retail. The strategic alliance brings together Box’s cloud content collaboration platform with IBM Analytics and social solutions, IBM security technologies and the global IBM cloud.
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Study: Mobile Father’s Day traffic jumps
Armonk, N.Y. – When consumers look for Father’s Day gifts, they increasingly are doing so on the go. According to new IBM Digital Analytics Benchmark data, mobile accounted for more than 48% of all online Father’s Day traffic in 2015.
This figure was just shy of desktop, which claimed 51.7%, a far slimmer gap than 2014. For sales however, desktop remains supreme, accounting for 74.3% of sales (compared to 25.7% for mobile) and driving average order values of $115.12, compared to mobile devices at $93.14.

