QVC parent company Qurate Retail Group to rebrand, expand into social commerce Qurate Retail Group will change its name as part of a new growth strategy to focus more on social media and livestreaming to engage customers. HSN streamlines influencer salesHSN is easing the process of recruiting, engaging, managing and analyzing its influencer and creator partners. QVC, HSN parent expands livestream shopping QVC and HSN are now available on a free TV streaming app.