Despite the rollout of its new “Go Taller” initiative, 99 Cents Only Stores reported a decline in same store sales and profits in the third quarter.
Same store sales decreased 0.7% compared with the prior year quarter. The company reported a loss of $3.8 million in the third quarter, compared to posting an income of $1 million in the prior year quarter. Net loss as a percentage of total sales was -0.8% for the third quarter compared with net income as a percentage of sales of 0.2% for the third quarter of fiscal 2014.