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Report: Smartphones drive overall m-commerce growth
The role of smartphones in the evolution of mobile commerce has hit an epic status. Mobile e-commerce, through both apps and browsers, jumped 60% in 2015 to reach $120 billion. More importantly, smartphones alone are generating $0.70 for every $1 made in mobile commerce, according to “Mobile Online Retail Payments 2016: Reinventing Shopping in a Mobile-First Era,” a report from Javelin. -
Albertsons changes the holiday gift card game
Gift cards certainly have not lost their luster among holiday gift givers and recipients — or Albertsons. Well aware that three in four consumers (73%) planned to give at least one gift card last holiday season, according to the Retail Gift Card Association (RGCA) reported, the grocery chain is ready to attract these shoppers again this year. In effort to grab these customers’ wallet share, Albertsons will add the Five Back Visa gift card to its gift card portfolio.

