Consumer Attitudes & Behavior

Retailers operating across multiple channels need to ensure customer experience does not vary by touchpoint.

According to a new survey of 1,000 consumers by customer experience management technology provider Sitecore and King Brown Partners, 80% of respondents agreed that offering consistent shopping experiences strongly impacts a retailer’s brand perception. Ninety percent of consumers would switch brands if the brand promises one thing and delivers another.

Mobile devices are becoming the norm for every facet of consumers’ lives, including shopping.

According to a new infographic from membership-based retailer DirectBuy, 29% of U.S. adults describe their smartphone as something they can’t live without, 44% sleep with a smartphone by their bed to avoid missing notifications, and 67% check smartphones for notifications even without receiving some type of notification.

Consumers’ intentions often differ materially from their behavior and retailers better hope that is the case this year or it won’t be a happy holiday, according to the latest consumer research from the National Retail Federation.

An Amazon.com executive is publicly disputing an August 2015New York Timesarticle that painted an unflattering picture of the retailer’s corporate culture.

Most U.S. shoppers dislike Black Friday, but a third of them say they're planning to spend more than $500 that weekend anyway, according to a new survey.

Walmart is one step closer to fulfilling its mission of donating $100 million toward increasing the economic mobility of entry-level workers. 

The retailer and its Walmart Foundation are donating nearly $1 million to Innovate+Educate to fund research and build recommendations that support the advancement of entry-level workers in retail and adjacent sectors.

A new survey from Colloquy is highlighting some of the differences between millennial consumers and other demographics when it comes to loyalty programs. Some 34% of millennials say the word “fun” is the one that best describes their participation, compared to 26% of the general population.