Marketing

Dollar General is teaming with a country music legend for a new spring collection.

Target Corp. is once again hosting a spring sales blockbuster exclusively for members of its free-to-join Target Circle loyalty program — with a twist.

Shein is providing shoppers assortments tailored to specific styles and aesthetics.

A new survey reveals what retailers can do to convince shoppers to give them a second chance.

Walmart Inc. is making it easier for expecting and new parents (and their families and friends) to acquire baby products.

Wayfair Inc. is once again teaming with the first "American Idol" winner and adding new celebrities including a former NBA star for its spring promotion.

Amazon is hopping to it with the launch of its seasonal online Easter Shop.

A leading energy drink brand and a rap legend are teaming up to help consumers adjust to daylight savings time with a special free product.