Marketing Tactics

Nike has made over its Seattle flagship with a more contemporary look and technology that help customers select running shoes that are the perfect match for their feet and gait.

The store features such unique design elements as a custom neon sculpture celebrating sport icons and the city's cultural symbols. An art installation signed by Seattle Seahawks players honors Seattle's sports fans.

New York -- Target Corp. is making headlines with its bold, digitally savvy 20-page insert in Vogue. The retailer’s chief creative officer, Todd Waterbury, discussed the new campaign in a Q&A on Target’s Bullseye blog. Here are some excerpts:

What was the inspiration for this idea?

Teens with a hankering for pricey furniture and décor — and affluent parents — will now have a new place to shop.

Corte Madera, Calif. -- Teens with a hankering for pricey furniture and décor — and affluent parents — will now have a new place to shop.

RH (Restoration Hardware) is launching RH Teen, which will offer “tasteful, high quality” furniture, lighting, linens and décor for teens. Launching in late September, RH Teen will have a own dedicated 200-page catalog (or, in RH lingo, “source book”), website and dedicated retail space in the company’s next generation of stores.

Kroger is partnering with Liberty Mutual on a new loyalty card program for shoppers, Loyalty360 reported Thursday.

Toys"R"Us has teamed up with Netflix on a new animated series that tells the tale of anthropomorphized vehicular dinosaurs.

Chicago -- Retailers still have time to capitalize on what is turning out to be a late back-to-school shopping, according to a just-released study.