Marketing Tactics

LOS ANGELES — Target has launched a beauty concierge program at 96 existing stores in Los Angeles and Orange County area.

Denver -- A study released Thursday by The Integer Group and M/A/R/C Research found that 16% of Hispanic shoppers are using their mobile devices to make purchases, compared to 12% of general market shoppers.

The Checkout ongoing shopper behavior study polls consumers nationally about their shopping attitudes, shopping behaviors and economic outlook.

Dallas -- Alliance Data Systems Corp., a provider of loyalty and marketing solutions derived from transaction-rich data announced its retail services business has signed a multi-year agreement to provide private label credit card services for multichannel computer and electronics retailer TigerDirect, a subsidiary of Systemax, Inc.   

CAMDEN, N.J. — Campbell Soup Company has entered into an agreement to acquire Plum Organics, a provider of premium, organic foods and snacks that serve the nutritional needs of babies, toddlers and children. 

The company is based in Emeryville, Calif. Plum is the No. 2 brand of organic baby food in the U.S. and is currently the No. 4 baby food brand overall. Baby food is an approximately $2 billion category in the United States. From 2010 to 2012, the premium and organic segments grew at an average annual rate of 43%.

MENOMONEE FALLS, Wis. — Kohl’s has made a $250,000 cash donation to the American Red Cross, toward tornado relief efforts in Moore, Okla., and the surrounding area. The American Red Cross is delivering emergency supplies and services to the tornado-impacted areas.

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SAN ANTONIO — This Memorial Day weekend, Walmart and Sam's Club will launch the company's initiative to hire 100,000 veterans throughout the next five years.  

The event will take place Saturday, May 25, from 11 a.m. to 2 p.m. at the Walmart supercenter located at 8923 W. Military Rd. Lunch and giveaways will be provided by Walmart and Sam's Club suppliers, including Johnsonville's World's Largest Grill. The event is part of the continuing Saluting Heroes Together campaign, which Walmart launched May 18 with Operation Homefront. 

YORK, Pa. — Inclement weather was not enough to hold back Bon-Ton’s first quarter results for the period ended May 4. 

The company saw same-store sales increase 1.2% compared with the first quarter of the year prior. Total sales for the quarter were $647 million, a 1% increase from $641 million for the first quarter last year.