Marketing Tactics

Richmond, Va. -- Chattanooga, Tenn.-based CBL & Associates Properties said Thursday that Dick’s Sporting Goods will open a new store at Southpark Mall in Richmond, Va.

The existing Dillard’s location will be redeveloped into the new 56,000-sq.-ft. Dick’s store as well as a selection of specialty stores and restaurants. Construction is scheduled to begin in October with a grand opening slated for summer 2013.

Henderson, Nev. -- Frozen yogurt purveyor U-Swirl said Thursday that its area developer for the Houston market has signed a lease for its first of a 10-miminum store commitment to be opened over the next 48 months.

Houston is the fifteenth area in 13 states where U-Swirl is currently developing locations. It currently has 29 yogurt cafes open and operating.

 

Overall, this month saw gain in flyer distribution as well as the size of flyer. The largest push of this month came from Walmart with more than 100% increase in flyer drops this month as compared to same month last year. Walmart dropped almost three flyers per market as compared to none in the second week of May this year. Also, a 26-page flyer was dropped in the first week as compared to 12-page flyer previous year.

Target held steady on the promotional front in May with the number of circulars and total pages consistent with the prior year. For a look at Target’s activity and those of other leading retailers check out the last report from Market Track.

 

 

The St. Jude Children’s hospital is the beneficiary of a bicycle ride slated for this weekend that wouldn’t be happening without the support of Target.

Motocross champion Ryan Dungey and Target are hosting the MN Major River-to-River Ride with Ryan Dungey on Sunday, July 15, featuring rides of different lengths and skill levels. The ride takes place the day after Dungey competes at Spring Creek in Millville, Minn. as part of the Lucas Oil Pro Motocross Championship.

New York  -- Macy’s, Sephora, Michael Kors and Lancome were ranked as Facebook “geniuses” in the second annual L2 Facebook IQ Index, developed in partnership with Buddy Media, a social enterprise software firm.

Footwear and accessories company Aldo puts its best foot forward at its new concept store in IFC Mall, Hong Kong. The format complements the luxurious aesthetic of the center while maintaining the chain’s roots with its fashion-forward and youthful ambience. 

Roswell, Ga. -- PGA Tour Superstore is opening a second Chicagoland location on June 14, in Downers Grove, Ill. The company opened a store in Schaumburg, Ill., last month.

Downers Grove is PGA Tour Superstore's 14th retail location. The stores are owned and operated by Golf & Tennis Pro Shop, whose controlling owner and chairman is Arthur M. Blank, retired Home Depot co-founder and current owner of the Atlanta Falcons.

NEW YORK — H&M is launching an exclusive collection this fall from French fashion house Maison Martin Margiela, the apparel retailer said.

Making its official debut Nov. 15, the autumn/winter 2012 collection will include garments and accessories for both men and women, and will be sold at 230 H&M stores, as well as online at HM.com.

DALLAS — The Army and Air Force Exchange Service is offering shoppers a chance to win a new Harley-Davidson motorcycle.

From June 15 to 28, military shoppers can visit their local AAFES and enter to win in the 7UP Harley-Davidson Sweepstakes. One lcustomer will win a 2012 Harley-Davidson Sportster Forty-Eight, valued at $11,000. Entry is limited to shoppers ages 18 years and older who have a valid driver's license.