Marketing Tactics

Weiman Products, a leading manufacturer of specialty cleaning products, has acquired Goo Gone, Magic, Stone Care International, Natural Magic, OOPS! Paint Remover and Gonzo brands from the Homax Group.

“Adding Homax’s specialty cleaning brands to Weiman solidifies the Company’s position as the leading specialty cleaning products provider in the market,” said Carl DeMasi, Weiman’s president and CEO. “We fully expect our customers, suppliers, and employees to benefit from this acquisition.” T

Target and international pop star Shakira are teaming up to release an exclusive deluxe edition of her latest album, “Shakira.” It’s Target’s first major artist collaboration of the year.

The exclusive deluxe edition will include three bonus tracks and is available for pre-order now at Target.com.

“There were three special songs I recorded for ‘Shakira’ that I decided to save for the version of the album available only at Target,” explained Shakira.

Beloit, Wis. -- Almost one-third of U.S., consumers (30%) plan to buy a new TV in 2014 and of those, 32% said during Super Bowl sales, while 25% said during Black Friday. A new consumer survey from FatWallet also revealed price will have the most influence on TV purchases, with more than half saying they plan to spend less than $500, while one-in-four plan to spend more than $700.

Washington, D.C. — A day after he gives his State of the Union speech, President Obama will follow up Wednesday with visits to a Costco store in Maryland and a steel plant in Pennsylvania, USA Today reported.

During his stop at the Costco in Lanham, which is located about 15 miles from the White House, Obama is expected to deliver remarks on the economy, the report said.

Retailer assumptions that displaying faces, large text and the word “free” on their websites will draw customer attention may not be correct. Recent analysis from an eye-tracking study by neuroscience artificial intelligence technology provider EyeQuant shows all three of these assumptions are less true than many retailers think.

RadioShack is set to debut a new advertising campaign in early February with the tag line, “do it together,” which is reminiscent of a long-running campaign that worked well for Lowe’s.

Although Starbucks’ profit in the first quarter rose a better-than-expected 25% to $540.7 million from $432 million in the year-ago period, same-store sales missed Wall Street expectations.

Same-store sales rose 5%, beneath Wall Street expectations of 5.9%. Revenue for the quarter ended Dec. 29, 2013 rose 12% to $4.24 billion from $3.79 billion.

Same-store sales in the Americas region also rose 5%, while analysts had expected a 6.4% increase.

New York — Covo Trattoria has leased restaurant space at 3660 Broadway at the intersection with West 151st Street, a prominent corner in the Hamilton Heights district of Upper Manhattan. The space includes 1,500 sq. ft. on the ground floor and a full basement. Covo Trattoria anticipates opening in the spring.

The eatery has two existing locations in West Harem. At the Hamilton Heights location, Covo Trattoria will join neighbors The Grange, The Chipped Cup, Harlem Public and The Heights Tavern.