Marketing Tactics

Abilene, Texas -- Sam’s Club will open a 136,000-sq. ft. relocated club today in Abilene, Texas. Mayor Norm Archibald and the Abilene Chamber of Commerce Redcoat Committee are scheduled to attend the grand opening.

New York -- Buffalo Wild Wings has leased its first Midtown Manhattan location in Times Square, according to Winick Realty Group.

The 15,000-sq.-ft. flagship restaurant includes a 5,000-sq.-ft. ground floor with 22-ft. ceilings, a 2,000-sq.-ft. mezzanine, two lower levels and a 2,000-sq.-ft. roof deck for outdoor dining.

Evansville, Ind. -- Value-priced footwear retailer Shoe Carnival will grand-open 12 stores in 11 different cities in July, bringing its store count to 367 stores in 32 states and Puerto Rico.

“We are excited to be growing rapidly across the country,” said Todd Beurman, senior VP marketing. New stores will open in: Cedar Rapids, Iowa; Charlotte, N.C.; Chicago; Lansing, Mich.; St. Louis; Greenville, N.C.; Cincinnati; Atlanta; Phoenix; Louisville, Ky.; and Grand Rapids, Mich.
 

Austin, Texas -- Research results released Thursday by coupon site Offers.com found that 67% of U.S. parents with school-aged children plan to spend more than $100 per child on back-to-school shopping this year.

Akron, Ohio -- Kay Jewelers said it has teamed with wedding site The Knot to launch an interactive wedding ring style quiz on Facebook.

As part of the promotion, consumers visit The Knot or Kay Jewelers on Facebook and answer questions about personal style and wedding ring preferences. Once complete, participants will receive their wedding ring personality types along with brand suggestions, and will be entered into a sweepstakes to win a pair of wedding bands from Kay.

Boston – According to a new report from the Universal Commerce Innovation Exchange and Aite Group, “Strategies for Mobile Investments – Ensuring Success,” retailers need to think differently about how they achieve ROI from their mobile commerce strategies. This different mode of thinking includes:

New York -- Uniqlo is expanding its U.S. footprint. The Japanese apparel retailer, a division of Fast Company, will open 10 more U.S. stores this fall, in New York, New Jersey, Connecticut, and California.
 
The new locations, all in shopping centers, will bring the brand’s presence in the United States to a total of 17 sites.

The 10 new Uniqlo locations include:

Dallas – Alliance Data Systems Corporation will provide private label credit card services for the US brands of Zale’s and acquire the existing card portfolio at a future date. In addition to providing private label credit card services for each Zale brand in the U.S., Alliance Data will provide turnkey credit marketing services to all Zale brands, including omni-channel and mobile services and technologies.

Woonsocket, R.I. – CVS is offering holders of the Veterans Advantage VetRewards card $2 off every $10 purchase of CVS/pharmacy brand merchandise in stores. To take advantage of the offer, members are verified at VeteransAdvantage.com for access to a special downloadable coupon good every day at CVS/pharmacy. This coupon offer complements the existing 10% online-only discount for purchases made on CVS.com for Veterans Advantage members that was launched in 2012.

SOLON, Ohio — Efficient Collaborative Retail Marketing announced that BV Investment Partners has become its majority shareholder, and Greg Farrar has been named ECRM's CEO as a result.