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Marketing Tactics

  • Fashion Project partners with Neiman Marcus, Bergdorf Goodman

    Boston – Online clothing donation service Fashion Project is partnering with Neiman Marcus and Bergdorf Goodman to provide a personalized charitable clothing donation service for customers who participate in the InCircle loyalty program. All members, regardless of their annual spending, can utilize the White Glove Clothing Donation service to donate used luxury clothing, shoes, and accessories to a charity of their choice.

  • Nordstrom Rack plans 2015 store opening in Albuquerque

    Seattle – Nordstrom Inc. plans to open a Nordstrom Rack at Winrock Town Center in Albuquerque, New Mexico. The approximately 33,500-sq.-ft. store is scheduled to open in fall 2015.

    The new Nordstrom Rack will be the company's first retail location in New Mexico.

  • CVS donates drug collection units to police departments nationwide

    Woonsocket, R.I. -- CVS/pharmacy announced that it is teaming with The Partnership at Drugfree.org to create a community donation program that presents drug collection units to police departments across the country.

    Through the Medication Disposal for Safer Communities program, local police departments can apply to receive a drug collection unit to help their communities safely dispose of unwanted medications, including controlled substances.

  • NRF embarks on retail road trip

    The National Retail Federation’s ongoing effort to highlight the industry’s value and career opportunities have been expanded with two new initiatives.

  • Under Armour takes Manhattan after strong start to 2014

    With net revenues soaring 36% in the first quarter to $642 million from $472 million in the prior year's period, Under Armour is off to a strong start in 2014. In conjunction with its financial results, the company also opened its newest specialty retail location in SoHo, in New York.

  • Will a new generation learn to love Godzilla?

    Godzilla returns to the big screen in a few weeks and if the film’s classic representation of the oversize amphibian resonates with audiences retailers could be looking at solid sell through of Godzilla goods.

  • Empowering women with expanded assortments

    A Walmart initiative begun a year ago to offer an online assortment of products from small women-owned businesses has expanded to the retailer’s stores.

  • Jelly Belly goes All American

    Jelly Belly Candy Co. will celebrate its American heritage with the introduction of two new patriotic bags of Jelly Belly jelly beans.

    The All American mix, which consists of Very Cherry (red), Coconut (white) and Blueberry (blue), is now available in a 3.5-oz. bag that features Mr. Jelly Belly waving the American flag. The 3.5-oz bag of Very Cherry — the top-selling jelly bean flavor, according to the company — now features an updated design with a white gingham pattern and a graphic of ripe cherries that bring to mind summer picnics.

  • Report: Postal union plans protest at Staples stores

    Washington, D.C. -- The American Postal Workers Union will stage a protest in Staples stores across 27 states on Thursday, in objection to the office supply retailer’s opening of in-store postal counters staffed by Staples employees.

    In 2013, Staples launched its postal pilot program, introducing in-store postal services that today includes about 80 stores. According to a report by the Associated Press, the union objects because the program replaces well-paid union workers with low-wage nonunion workers.

  • Kendra Scott Jewelry opens two Atlanta stores

    Atlanta -- Boutique accessories and jewelry designer Kendra Scott will add two new Atlanta-area stores – one in Buckhead at The Shops Around Lenox, and the other in Alpharetta, at the Avalon Center.

    The Shops Around Lenox store opens April 26, and will feature an interactive Kendra Scott Color Bar, where customers can design and personalize one-of-a-kind jewelry.

    The Avalon Center store in Alpharetta is slated to open fall 2014.

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