In-Store Media

Columbus, Ohio -- Big Lots is diversifying its multicultural outreach. The off-price retailer announced the launch of Big Lots Latino, a new Spanish language information hub for Hispanic customers. The site provides culturally relevant information including tips and ideas on home decor, beauty & health, food & recipes, and crafts.

T.J.Maxx has come up with a creative way to encourage shoppers to support children in need.

The retailer is launching the "Maxx Kids Art Contest" to support organizations that help children in need reach their full potential, such as Save the Children. Winning artwork will appear on future products sold in T.J.Maxx stores that will benefit children in need. In addition, all winners will receive a $250 savings bond.

Ace Hardware wants shoppers to think summer paint projects by introducing a new curated color palette for the warmest season of the year.

Ace's Design Experts have curated a paaint color palette for summer 2015 using colors from the Clark+Kensington paint+primer in one collection.

Featuring hues reminiscent of long summer days and seaside vacations, the colors range from vibrant and bold to grounding neutrals.

Spartanburg, S.C. – Denny’s is partnering with 20th Century Fox on an omnichannel promotion for the upcoming movie “Fantastic Four.” The Denny’s Instagram channel will be posting a series of exclusive clips for followers throughout the partnership.

Somerville, Mass. – Almost all (91%) of marketers either use or intend to use personalization for online customer interactions within the next year. According to a new survey from real-time personalization provider Evergage, nearly one in two marketers surveyed (49%) intends to increase their budgets for personalization in the year ahead, with 80% planning to increase them significantly (by more than 10%).

New York — Walmart continues its building boom in Northwest Arkansas, opening a Neighborhood Market store just a few miles from the chain’s headquarters in Bentonville. During the past few years, company has added new Sam’s Clubs, Supercenters, a Walmart To Go convenience store, a grocery pick up facility and nearly 10 new Neighborhood Markets to the area.   While adding another new Neighborhood Market isn’t a huge deal, but the store’s location, its layout and some of the signing elements are noteworthy.

Food Lion is celebrating the anniversary of its hunger relief program by donating more than 1 million meals.

In year 1 of the Food Lion Feeds program, the grocer donated more than 62 million meals and is on target to meet its commitment to donate 500 million meals throughout its 10-state operating area by the end of 2020.

Menlo Park, Calif. – Facebook is expanding the availability of its Place Tips in-store mobile promotion service, and also expanding Place Tips’ reach with free Bluetooth Low Energy beacons. Facebook initially launched a trial of Place Tips in January 2015 and is now rolling it out nationwide.

Bealls has come up with a creative marketing campaign to leverage the artistic talent of its customers.

The company has launched the Bealls Florida Artist Competition, which will provide the opportunity for new and established artists to have their artwork produced into a line of Florida-inspired products exclusive to Bealls Florida.

Saks Fifth Avenue will be soaring to new heights with an unprecedented promotional event at its flagship store in New York City this month.

Sixteen dancers from the Sarasota Cuban Ballet School in Florida will be performing live in the windows of the store on Fifth Avenue on June 6 and June 7.