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In-Store Media

  • Sam's cooks up some BBQ competition

    BENTONVILLE, Ark. -- Sam's Club,  the official supplier of the Kansas City Barbeque Society, is sponsoring its first national BBQ tour and is awarding $400,000 in prize money -- a first for competitive barbeque. 

  • EPA honors Lowe's with sustainable retailer award

    Moorseville, N.C. -- The U.S. Environmental Protection Agency (EPA) has named Lowe’s winner of the Energy Star Sustained Excellence Award in Retail for the second consecutive year. The 2011 award recognizes Lowe’s long-standing leadership as a retailer of energy-efficient products and will be presented to the company at a ceremony in Washington, D.C., on April 12.

  • Designer event begins this month

    It promises to be a fashion forward spring at Target as this week began a first-of-its-kind designer event online and in stores. The company is celebrating five years of its GO International program by offering a collection of 34 dresses from 17 designers who participated in the program in the past. Ranging from $24.99 to $44.99, the GO International Designer Collective will be available March 13 through April 10.

  • The EDLP invasion begins anew at Walmart

    Product assortments have been restored, feature displays are back in most store aisles, and now Walmart is looking to restore sales growth with a new ad campaign beginning next month that reacquaints shoppers with the company’s core value proposition.

  • Sam's Club pushes eValues

    BENTONVILLE, Ark.  -- Through March 13, Sam's Club is offering an eValues trial to its advantage and business members. According to the company, the eValues program is an exclusive program that delivers tailored offers to consumers based on unique shopping patterns. The trial program will enable all Sam's Club members to receive a benefit usually afforded only to members with Sam's Club Plus.

  • Editor’s Pick: C&A Brazil

    Luxury and style take center stage at the new C&A Brazil flagship in Shopping Center Iguatemi, San Paulo, Brazil.

    The design, by Chute Gerdeman Retail, Columbus, Ohio, creates an entirely new C&A brand expression, and elevates the in-store experience through luxurious material finishes, arresting visual presentation, iconic architecture, compelling brand messaging and unique customer services.

  • Supervalu taps PointRoll to boost grocery sales

    NEW YORK — Amid researching its customers' changing media habits, supermarket retailer Supervalu has partnered with a leading provider of digital marketing services and technology to enhance how the grocer reaches customers.

    Supervalu said that after conducting a joint study with Nielsen Catalina Solutions, which measured more than 30 million impressions delivered by PointRoll, in-store sales at Supervalu experienced an overall increase during a three-month period, thanks to PointRoll's PaperBoy eCircular, an interactive expandable ad unit.

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