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Merging POS and Loyalty Card Data to Increase Sales, Customer Insights for Retailers
By Kent Smith, [email protected]
Virtually all grocery stores, especially large chain grocery operators, are dealing with the same dilemma when it comes to clustering customers by linking point-of-sale data with loyalty card program information.
And, based on the two very different types of data generated by POS and loyalty cards, it’s obvious to see why grocers are in a quandary on how to approach the issue.
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Toys'R'Us looks to scare up sales with new 'boo'tiques
WAYNE, N.J. — Halloween has arrived at Toys"R"Us. The retailer has launched Trick“R”Treat “boo”tiques in its stores nationwide and online. The designated shops will feature the usual assortment along with an all-new, affordable line of classic Halloween fashions for infants, toddlers and big kids called Boo!, available exclusively at Toys“R”Us stores nationwide.
THe Boo! line will include bumble bee, monster, pumpkin and other popular customes ranging in price from $14.99 to $29.99.