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Retailer Campaigns

  • Visa teams up with international e-commerce company Borderfree

    Visa has entered into a partnership with Borderfree, a leading international cross-border e-commerce solutions provider, to offer customers in the United Arab Emirates, Saudi Arabia, Kuwait, Qatar, Bahrain and Jordan special promotions from retailers in the United States.

  • Coupon activity increased 3.4% during the first six months of 2014

    Minneapolis -- Free standing Insert (FSI) coupon activity increased 3.4% t based on coupons dropped during the first six months of 2014 versus the year ago period, according to Marx, a Kantar Media solution. Coupons dropped within non-food categories increased 8.2% to represent 65% of the 158 billion FSI coupons distributed during this period.
     

  • 6pm.com invites public to Tweet or Pin outfits for fashion show

    6pm.com, the sister site of Zappos.com, which is owned by Amazon, is launching its first-ever live streaming fashion show and inviting the public to share via social media outfits inspired by the brand's top six summer trends: seaside sorbet, nautical by nature, athletic luxe, neutral notes, feminine flair and metallic madness.

    The top 10 submitted looks will be featured in the Style by 6pm.com Summer Fashion Show, with winners receiving a $250 6pm.com e-gift card.

  • Sears expands Shop Your Way program

    Hoffman Estates, Ill. -- Sears Holdings is extending its Shop Your Way membership program with a major expansion of its rewards program with the addition of more than 50 brand-name partners. Once the exclusive membership program of Sears, Kmart and Lands' End, Shop Your Way will not include more partners in more categories.

  • The Container Store launches loyalty program nationwide

    Dallas -- The Container Store has made POP!, its customer loyalty and engagement, available in its 66 existing stores and on its website.

    “Our aim is to make POP! a simple, relevant and engaging program for our customers to help us deepen their relationship with our brand and reward them for their devotion to The Container Store,” said Melissa Reiff, president & COO of The Container Store.

  • Study: June events curtail shopper traffic

    San Francisco - Shopper traffic declined 9% in June, compared to the same month the previous year, as vacations, holidays, and record-breaking World Cup viewership cannibalized time spent on shopping-related activities. According to data from in-store analytics provider Euclid, despite the reduced traffic, high levels of consumer confidence boosted shoppers’ spending habits with .2% growth year-over-year in general merchandise, apparel, furniture and other (GAFO) retail sales

  • ShopAtHome.com launches ShopGold Rewards

    ShopAtHome.com, one of the largest coupon search engines connecting shoppers to exclusive deals and cash-back savings, has expanded its product offering to include ShopGold Rewards, a new program that offers free gift cards from major retailers to consumers.

    The company said that ShopGold Reward’s launch has positioned it as the “most extreme savings hub anywhere,” and the only site offering coupons, cash back and free gift card rewards in an integrated way through its site and apps.

  • Wayfair allows direct shopping from HGTV shows

    Boston – Wayfair is launching program integration on HGTV shows including "Brother vs. Brother" and "Flipping The Block." This integration is part of a broader partnership, which through program integration and daily sales events on Wayfair.com, lets consumers shop directly from HGTV shows.

  • 7-Eleven launches omnichannel birthday promotion

    Dallas - 7-Eleven is celebrating its 87th birthday with eight days of free offers, beginning July 11. To receive each day's free offer, a customer must first download and register on the 7-Eleven app.

    A customer opens the 7-Eleven app at the store and shows the member barcode to the sales associate at checkout. The barcode appears below the coupons. Once the associate scans the barcode at the register, the customer will receive the item as they check out.

     

  • Sbarro enters Bolivia market

    Columbus, Ohio - Sbarro is entering into Bolivia with a new store opening at the Ventura Mall in Santa Cruz. Sbarro Bolivia SRL plans to open a total of 10 eateries in Bolivia during the next decade.

    The franchise agreement with Sbarro Bolivia SRL further expands Sbarro's footprint in South America, which currently includes eateries in Brazil and Colombia, as well as locations launching soon in Peru.

     

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