Retailer Campaigns

British heritage brand Hunter sets the stage for global expansion with a flagship that offers a modern take on British countryside icons.

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Eighties sensation Weird Al Yankovic is offering RadioShack a new hope for the holidays.

Yankovic is appearing in the chain's holiday ad campaign called "Gift Smart.” In the ad, he sings his own unique take on the holiday song “Toyland.”

"He's tech-savvy, smart and a social media guru," said RadioShack chief marketing officer Jennifer Warren. Yankovich has more than 3.5 million Twitter followers and 1.6 million Facebook fans. "I don't think there could be a better fit for our brand right now."

Social media is front and center at Jo-Ann Fabric and Craft Stores this holiday season with the retailer tapping into customers’ desire to share with the introduction of the Holiday Hub.

Laguna Hills, Calif. — Heslin Holdings, Inc., a privately owned commercial real estate investment and development firm, has purchased 1640 Rio Rancho Blvd., aretail property located in Rio Rancho, a city within the major metropolitanregion of Albuquerque, N.M. The firm will redevelop and re-tenant the property as part of a value-add investment strategy. Additionally, the firm has announced plans to invest up to $100 million in commercial properties in 2015.

Fresh & Easy, the former Tesco-owned grocery format, is testing a dramatically new look at seven-plus stores in the Las Vegas market.

The stores have been remodeled with a more modern feel and layout and a greater emphasis on ready meal solutions, with such features as a “Fresh to Go” hot food bar, a pizza oven, a coffee bar and made-to-order sandwiches. There's also a revamped product selection with lower fixtures and a more abundant selection of fresh food. 

Las Vegas - Fresh & Easy, the former Tesco-owned grocery format, is testing a dramatically new look at seven plus stores in the  Las Vegas market.    The stores have been remodeled with a more modern feel and layout and a greater emphasis on ready meal solutions, with such features as a “Fresh To Go” hot food bar, a pizza over, a coffee bar and made-to-order sandwiches. A revamped product selection with lower fixtures and a more abundant selection of fresh food.  

Cincinnati – Ever wonder what to do with all those unused loyalty points you probably have floating around? According to a survey of 1,000 U.S. consumers by loyalty intelligence provider Colloquy, six out of 10 shoppers intend to use points they’ve earned through customer-loyalty programs to save money on holiday gift-buying this year.

That represents a 22% increase in the number of shoppers who are planning to cash in reward points on gift purchases, compared to the 2013 holiday season.

 

Chicago - Overall marketing and advertising budgets at leading U.S. retailers will rise by 1.% this year, compared to a decline of .98% in 2013, with 72% of retailers expecting to spend about the same amount on marketing and advertising compared to last year, according to the BDO Retail Compass Survey of CMOs, by BDO USA.

Just like many of the products sold in its stores, TJX Companies is offering a limited duration holiday helpline staffed by folks who presume to know the perfect gift for anonymous recipients.

T.J. Maxx and Marshalls this week said they are bringing back their “Holiday Gift Hotline” to combat the issue they identified in a survey of people buying uninventive gifts. The hotline is a free service only available for limited hours Dec. 4-7 and is designed to provide shoppers with a variety of gift ideas to help them give gifts people really want to receive.