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Retailer Campaigns

  • Dunkin’ Donuts runs New Year’s Twitter sweepstakes

    Canton, Mass. - Dunkin' Donuts has launched a special New Year's Twitter sweepstakes. Beginning Dec. 29 and continuing through Wednesday, Dec. 31, followers of @DunkinDonuts will be asked a New Year's themed-question each day.   Consumers who tweet an answer using the special hashtag #DDNewYearSweeps will be entered to win one of three daily prizes of Dunkin' Donuts coffee for a year. In addition, each day 15 participants will be randomly selected to receive a $100 mobile gift prize.
  • Survey: Eight in 10 consumers will shop post-holiday sales

    Austin, Texas – Consumers who didn’t get what they wanted for the holidays are taking matters into their own hands. According to new research from digital deals site RetailMeNot, 81% of consumers plan to shop end-of-year sales.   Of these shoppers taking advantage of post-holiday savings, more than half (63%) plan to shop for themselves. Millennials are especially interested in after-Christmas sales, as 92% of respondents 18 to 34 years old said they plan to shop during this time.    
  • Author inspired furniture on sale at Sam’s

    Sam’s Club is hoping the popularity of author Nicolas Sparks translates to would-be furniture buyers as the warehouse club has launched a new furniture line with a design aesthetic inspired by Sparks’ latest novel.

  • Macy’s readies ‘wonderful’ post-holiday week

    New York - Macy’s knows the holiday spirit doesn’t suddenly fade on Dec. 26. The retailer is offering “Week of Wonderful,” a seven-day shopping event from Sunday, Dec. 28 through Saturday, Jan. 3.  During Macy’s ‘Week of Wonderful,’ customers will find a wide assortment of fresh products at affordable prices to usher in the New Year.   
  • It's an omnichannel holiday for CVS customers

    CVS has developed an omnichannel strategy for this holiday season that focuses on targeting customers online, on mobile and in stores.

    Consumers can follow @CVS_Extra on Twitter to learn about upcoming promotions and ways to win a variety of gift items through special contests. Additional holiday savings and tips can be found on the CVS Facebook page.

  • Amazon teams up with Ibotta on rebates

    Amazon.com is getting deeper into the cash rewards game by partnering with a rebate shopping app.

    For the first time ever, Ibotta will make it possible for anyone shopping on Amazon.com to earn cash rebates.

  • Marketing exec at RadioShack is out

    The person behind the retro marketing campaign at RadioShack is out.

    Jennifer Warren, chief marketing officer at RadioShack, is the latest top executive to leave the troubled electronics retailer as it tries to stave off bankruptcy. The company recently replaced its CFO for the third time this year as it reshuffled restructuring advisers.

    Warren joined RadioShack in April 2013 and was one of CEO Joe Magnacca’s first hires when he was putting together his turnaround team.

  • Kohl’s promotes “We’re Open Non-Stop” Dec. 19 through Christmas Eve

    Menomonee Falls, Wisconsin - Kohl’s Department Stores has gotten in on the non-stop holiday shopping action by promoting itself as the place to be for “A Sale So Big We’re Open Non-Stop” beginning 6 a.m. on Friday, Dec. 19 through 6 p.m. on Christmas Eve, Wednesday, Dec. 24.   
  • Meijer gives 213 customers free merchandise for holidays

    Grand Rapids, Mich. - Meijer made the holidays very merry for 213 unsuspecting customers recently when those shoppers received a big surprise upon checkout – their entire shopping cart filled with gifts and groceries given to them as a holiday gift.

    During the “Very Merry Meijer” event, one customer at each of the retailer's 213 stores across the Midwest was randomly selected on Dec. 13 to receive their purchases free.

  • Best Buy helps customers to holiday finish line

    Minneapolis – Some customers are only midway through the race to finish their holiday shopping, some haven’t even left the starting line, but Best Buy is offering help to make sure they reach the finish line by Dec. 24. Best Buy Co Inc. is making thousands of products on BestBuy.com eligible for a free shipping upgrade.  
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