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Retailer Campaigns

  • A match made at Meijer helps with hunger

    Meijer is incenting customers to make generous donations to hunger relief organizations by offering to double their contributions.

    As part of the retailer’s Simply Give hunger relief program, plans call for Meijer to contribute $20 every time a customer donates $10 resulting in a combined $30 donation to local food pantries. The company conducts its Simply Given campaign three times a year. The Spring effort runs through May 7 but the generous matching offer is good April 17-18.

  • Academy does deal with Cardinals

    Despite not having any stores in or near St. Louis, Academy Sports + Outdoors has inked a multi-year brand building deal with the Cardinals that is sure to have fans of the popular hometown baseball team scratching their heads.

  • Study: Millennials disloyal to brands

    Millennials are not loyal to fashion brands, according to a new study. In fact, 45% of those surveyed by LIM College say nothing can be done to retain them.

    This is according to the results of a new survey, "Shopping Trends Among 18-25 Year-Olds," conducted by LIM College Professors Robert Conrad and Kenneth M. Kambara, Ph.D.

  • Petco uses YouTube to promote pet adoption

    Petco is leveraging the combined power of video and celebrities with its latest promotion, "Think Adoption First."

  • It's an omnichannel spring at Home Depot

    New for spring at the world's largest home improvement retailer: an integrated shopping experience.

  • Report: Kroger to close, rebrand some Harris-Teeter stores

    Cincinnati – The Kroger Co. is reportedly planning to close and rebrand some stores operating under the Harris-Teeter banner in Tennessee. According to the Nashville Tennesseean, Kroger will close four Harris-Teeter stores it operates in Nashville by June 2015.

    Three of those stores will reopen under the Kroger banner. Kroger previously closed a Harris-Teeter location in Nashville, but has not yet rebranded any Harris-Teeter stores. Kroger purchased the Harris-Teeter grocery chain for $2.4 billion in January 2014.
     

  • Eatery chain Newk’s plans 200 new stores by 2018, Southern expansion

    Jackson, Miss. – Newk’s Eatery is planning franchise growth in new markets stretching across the South. Expansion will occur in markets including Savannah, Georgia and Orlando, Florida, to Lubbock and Midland-Odessa, Texas, with Washington, D.C, Richmond and Norfolk/Virginia Beach, Virginia, Indianapolis, St. Louis and Oklahoma City in between.

  • Staples gets in to the 'Shark Tank' for small business

    Staples is getting into the “Shark Tank” to attract more small business owners to its stores by teaming up with ABC’s popular TV show.

    The retailer will sponsor debut products from inventors on ABC’s “Shark Tank” television show and on Staples.com and in select Staples stores. The successful entrepreneurs behind the products will be featured during three episodes of ABC’s “Shark Tank” starting April 10.

  • Study: Loyalty programs more important than ever

    More and more consumers are motivated by loyalty programs than ever before, according to the 2015 Bond Brand Loyalty Report.

    Bond Brand Loyalty’s fifth annual study shows consumers overwhelmingly agree that loyalty programs are worth the effort.

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