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  • Be like Beckham, global superstar reprises role in H&M campaign

  • Study: 'Evolving drivers' fuel consumer food purchases

    Consumers have begun to weigh a new set of factors when purchasing food and beverages, according to a new joint study by Deloitte, the Food Marketing Institute and the Grocery Manufacturers Association.

  • Pottery Barn Kids has babies on the brain

    Pottery Barn Kids is looking to attract more new parents by unveiling its first nursery collection.

    The new collection is designed in collaboration with celebrated celebrity stylists and fashion design team Emily Current and Meritt Elliott. The collection includes the XO Nursery that features a glamorous black and white color palette, graphic prints and patterns and bold accents. The Star Nursery features dreamy pink and neutral colors with layers of soft denim and gold accents. 

  • Unilever targets football fans with Carson Palmer, Jordy Nelson ads

    With the NFL Playoffs under way and Super Bowl 50 right around the corner, Dove Men+Care is challenging the idea that athletes’ strongest accomplishments happen on the field by celebrating the heroic impact of football greats in their personal moments.

  • Sundance, Galleria Edina, Edina, Minnesota

    Sundance is gearing up for retail expansion with a new prototype that speaks to its Western roots and brand heritage.

  • New Video Technology to Maximize Customer Attraction, Loyalty

    The winners in today’s retail food retail sector will be those who can continually stay ahead of competitors by retaining current customers and attracting new ones.

    However, many of the tools of yesterday are likely stale and ineffective today. Trending indicates that older, traditional practices of discount/promotional pricing, printed signs/stickers, and aisle video display monitors to attract customers and increase sales are becoming outmoded and have lost their effectiveness in many food retail environments.

  • Target’s unusual new partner has cult-like following

    Target Corp.’s newest partner is a cycling studio chain knows for its high-intensity (and pricey) workouts and devoted, cult-like following.

    The retailer has teamed up with SoulCycle to launch a 10-city tour that will offer special three-day weekend events in select markets with complimentary classes taught by certified SoulCycle instructors.

  • Using Fan Fashion to Build Customer Loyalty

    Building customer loyalty is key for retailers and, while part of that is obviously offering desirable, high-quality products, consumers in today’s world want something more — they want to be a part of something larger than themselves - a community they can engage with.

  • Bigger is Better for Lush

    From its artisan-looking shops and grocery-styled product displays to its ethical sourcing and activist ethos, Lush Fresh Handmade Cosmetics has always marched to the beat of a different drummer.

  • Harry & David tastes benefit of social marketing

    Specialty gift retailer Harry & David is taking a visual and social approach to a holiday promotion.

    Harry & David is hosting an interactive social media campaign called #TastetheHolidays through Dec. 31. Consumers who sign up for the campaign online and follow Harry & David on Instagram and/or Twitter can win a variety of prizes that include gift cards and baskets.

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