Family Dollar in digital coupon partnership with IbottaFamily Dollar will deliver its mobile "Smart Coupons" via the Ibotta Performance Network. Sunglass Hut introduces omnichannel loyalty programSunglass Hut customers will receive rewards for in-store and online purchases via a new multi-tier loyalty offering. Coach CGI campaign features Lil Nas X with human, virtual influencers The new promotional effort from Coach features a digitized version of rapper Lil Nas X, as well other CGI-generated influencers that are both real and virtual. Staples reboots loyalty program as 'Easy Rewards' Staples Rewards is now known as Easy Rewards, and offers members points, as well as customized savings and perks. Natural grocer Earth Fare partners with Zooey Deschanel-founded app Earth Fare is providing shoppers mobile gamification using a promotional app from a company backed by a Hollywood actress. How effective are mobile offers? A new survey sheds light on the value of mobile as a channel for customer promotions and interaction. Exclusive Q&A: Kendra Scott personalizes customer texts Jewelry brand Kendra Scott is enhancing its omnichannel customer experience with individualized SMS texts. CSA Exclusive: Black Friday helps drive Cyber 5 mobile ‘halo effect’ New data indicates that the period between Thanksgiving and Cyber Monday saw a significant jump in mobile shopping activity. Bath & Body Works taking its men’s business on the road with pop-ups, sports celebs Bath & Body Works is amping up marketing efforts for its growing men’s personal care and grooming business. Mars continues direct-to-consumer efforts in Uber collaboration Mars Snacking is directly targeting Uber customers, just in time for Halloween. First Previous 9 10 11 12 13 Next Last
