Mobile Marketing

Bath & Body Works is amping up marketing efforts for its growing men’s personal care and grooming business.

Mars Snacking is directly targeting Uber customers, just in time for Halloween.

Best Buy is offering exclusive holiday discounts, in limited quantities, via its consumer app.

American Eagle is continuing its back-to-school campaign with a high-profile installation in New York City’s High Line public park.

Subway is replacing its MyWay Rewards program in the U.S., Canada and Puerto Rico.

Target shoppers across the country will soon be able to add a latte to their Drive Up curbside pickup orders.

Nike is diving deeper into fitness with its newest concept: boutique fitness studios.

Dollar General is expanding the accessibility of a cash-back program it offers in partnership with Ibotta.