Amazon in AI partnership to help brands measure ad performanceAmazon is collaborating with an artificial intelligence-enabled market insight platform to measure the sales impact of ads across multiple retailers. Consumers' preferences towards holiday promotions include...Advertising is a key part of retailers’ holiday promotions, but consumers have several preferences about how and when they receive them. Instacart enables shoppable YouTube ads for CPG brands Instacart is extending its first-party retail media data to YouTube. Albertsons adds new channel to retail media network Albertsons Cos. is providing advertising partners more touchpoints to reach its customers. JLL: Celebrity restaurant openings show no signs of slowing down In the crowded restaurant sector, having a backer with a famous face can help cut through the clutter. Petco promotes image recognition for lost pets with animated series A non-profit run by Petco Health & Wellness Company is using animation to help spread the word about its lost and found database for pets. Pizza Hut names new global chief brand, chief marketing officers One of America’s largest pizza restaurants is making changes to its c-suite. Skechers becomes first brand to buy Super Bowl LIX ad A Skechers commercial will be broadcast across the nation during next year’s “Big Game.” Hallmark to open immersive Christmas experience at Crown Center Hallmark is starting a new holiday tradition that leverages its wildly popular holiday movies. Target leans into brand love — with humor — in new marketing campaign Target Corp.'s customers served as inspiration in its newest marketing campaign. First Previous 4 5 6 7 8 Next Last
