PayPal teams with Will Ferrell in major omnichannel promotionA comedic legend and former "SNL" star is featured prominently in PayPal’s biggest U.S. ad campaign ever. Best Buy teams with NFL, NBC; introduces 'spokeshologram'Best Buy Co. Inc. is launching multiple omnichannel promotions to coincide with the start of the football season. Kohl’s unveils family-focused brand platform Kohl’s Corp. is focusing on families with its new branding initiative. Primark launches first U.S. brand campaign Primark, which traditionally has relied on word of mouth brand recognition, is making a big marketing push in the United States. Best Buy’s new strategy includes AI, holograms, reimagined stores and more Best Buy is launching a new strategy as its looks to revive sales and leverage innovations such as AI to help provide more personalized experiences and tech help for customers. Study: Consumers split on when to start holiday shopping Consumers are conflicted about saving and spending ahead of the upcoming holiday season. Ikea pops up in Times Square with innovative billboard Ikea U.S. has taken over New York City’s Times Square with a larger-than-life 3D billboard. Etsy focuses on creativity of sellers with new standards, campaign Etsy Inc. is refocusing on its original mission to serve as an online marketplace for unique, handmade, and/or vintage items. Lowe’s adds in-store audio ads to retail media network Lowe’s Companies Inc. is expanding the ways advertisers can target its in-store shoppers. Toys “R” Us creates history-making promotional film with generative AI Toys “R” Us is in a first with its new brand film. First Previous 3 4 5 6 7 Next Last
