Asos integrates targeted ads with third-party platformA U.K.-based online fashion retailer is teaming up with a digital third-party advertising network. Survey: Retailers increase interest in this advertising channelRetailers are starting to shift where they place their digital advertising dollars. Best Buy extends targeted ad program to streaming TV Best Buy is partnering with the top TV streaming platform in North America to provide first-party customer data for ad targeting and measurement. Toyota drives online sales with augmented reality Toyota is providing an immersive, augmented reality (AR)-based experience to promote a new car model. Martha Stewart launches immersive shopping experience on Amazon A lifestyle icon is opening a dedicated brand store on a leading e-commerce platform. New shopping app Temu scores big with Super Bowl ad A commercial for an online shopping app owned by Chinese e-commerce giant PDD Holdings was one of the top-performing Super Bowl ads, generating real-time consumer action. Wendy’s partners with DoorDash and Roku in new shoppable ads Wendy’s is placing click-to-order offers within its ads on the Roku streaming TV platform. Pacsun’s spring campaign includes social, metaverse elements Pacsun is showcasing its upcoming spring 2023 collection across social media, immersive gaming, and livestream channels. CSA Exclusive: Kroger Precision Marketing VP of media strategy The Kroger Co. is keeping the capabilities of its retail media network current with consumer and technology trends. Instacart supports new shoppable CPG ad campaign Instacart is launching its first major CPG co-marketing campaign with new shoppable TV commercials featuring a well-known beer brand. First Previous 10 11 12 13 14 Next Last
