Loyalty Marketing

CINCINNATI — Macy's Inc. reported that earnings were 32 cents per diluted share for the third quarter of 2011, ended Oct. 29, compared with earnings of 2 cents per diluted share in last year's third quarter, or 8 cents per diluted share in last year's third quarter excluding expenses of 6 cents per share associated with the repurchase of debt.

WOONSOCKET, R.I. — As Veterans Day approaches, CVS/pharmacy is reminding all Americans, including veterans, military service members and their families, about the importance of getting a flu shot for protection against the flu.

In addition, to honor military heroes, CVS/pharmacy will donate $3 to the USO for every flu shot given at CVS/pharmacy and MinuteClinic during the week of Veterans Day, Nov. 6 to 12, up to $50,000.

The nearly 1,000 stores Gap Inc. operates under various nameplates that will be open on Thanksgiving are the latest indication of the extreme measures required of retailers to grow holiday sales during challenging and intensively competitive times.

PLEASANTON, Calif. — Safeway has announced its stores raised $14.5 million in October for breast cancer research. The company thanked its customers and employees for their commitment to finding a cure for the most common form of cancer for women.

"We continue to be humbled by the generosity of our customers and the commitment our employees have for the cause," said Larree Renda, EVP Safeway and chair of the Safeway Foundation. "This kind of fundraising outcome will have a real and measurable impact on the science of finding a cure."

MINNEAPOLIS — Target shoppers have a new incentive for joining the retailer's REDcard Rewards loyalty program: free shipping on Target.com. In addition, for the first time Target Debit Cards can be used on Target.com, the company said.

Atlanta -- Mobile commerce enabler Firethorn Mobile Inc., a wholly owned subsidiary of Qualcomm Inc., and Brookstone announced Brookstone as its latest retail partner for its Swagg mobile application, which provides shoppers with mobile access to purchase digital gift cards. Mobile shoppers also can receive special offers and manage customer loyalty programs through the app. 

Target reported a 3.3% same-store sales increase for October and a similar figure could be in order for November as the company again provided guidance calling for a low-to-mid single-digit increase.

BENTONVILLE, Ark. — Members of the military can enjoy savings at Sam's Club with the introduction of a new membership offering.

The retailer said that when military personnel — including those active or retired, their spouses and civilian military employees — join or renew as an advantage member or advantage plus member, the company will provide them with a $15 Sam's Club gift card to each primary membership.

Proof of military identification is required and the offer cannot be combined with any other membership offers, Sam's Club noted.