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Loyalty Marketing

  • Let Sears be your travel guide

    SCOTTSDALE, Ariz. — Sears, a name that comes to mind when thinking of places to fix the car or shop for tools, will soon be associated with travel thanks to a new partnership with International Cruise & Excursions Inc. 

  • Walmart awards $125,000 on second day of Facebook campaign

    Bentonville, Ark. -- On Tuesday, the second day of its "12 Days of Giving" Facebook campaign, Walmart is awarding $125,000 to 17 nonprofits that are dedicated to building a brighter future for children across the country.

    Over 12 consecutive days, the company will award a total of $1.5 million to 145 organizations in all 50 states, Washington, D.C., and Puerto Rico.

  • Walmart launches '12 Days of Giving' Facebook campaign

    Bentonville, Ark. -- Wal-Mart Stores Inc. said Monday that it has kicked off its "12 Days of Giving" campaign, awarding over $1.5 million to nonprofits that were nominated by Facebook users. By the end of the campaign, 145 grant recipients in all 50 states, Washington, D.C., and Puerto Rico, will be honored. Twenty-five nonprofits that have stepped up to fight hunger are receiving a total of $130,000 on the first day of giving.

  • comScore: Holiday online spending approaches $25 billion

    Reston, Va. -- E-commerce spending for November-December holiday season to date totaled $24.6 billion, 15% up over the year-ago period, according to comScore. The most recent week (week ending Dec. 9) reached $5.9 billion in spending, an increase of 15% versus the corresponding week last year, with three days surpassing $1 billion.
     

  • Value-add, Valu-text

    A few days and about 15 meetings later, I am brimming with updates and stories from the annual International Council of Shopping Centers’ New York Deal-Making Convention in New York City.

    Interestingly, my very first face-to-face sitdown at the Dec. 5-6 show delivered the biggest innovation of the two-day event.

    I met with Marty Richmond, VP of marketing and corporate communications for Beachwood, Ohio-based DDR, who introduced me to the company’s newly unveiled ValuText program, a location-based mobile marketing service.

  • Walmart to donate $1.5M during giving campaign

    BENTONVILLE, Ark. — Walmart announced that it has kicked off its "12 Days of Giving" campaign, awarding more than $1.5 million to nonprofits that were nominated by Facebook users. By the end of the campaign, 145 grant recipients in all 50 states, Washington, D.C. and Puerto Rico will be honored.

  • Holiday survey: More than 40% of consumers will shop last-minute for gifts

    Los Angeles -- Survey data from PriceGrabber, an Experian company, said that many consumers will continue to hit the stores through the final days leading up to Christmas.

    Results from PriceGrabber's fourth winter holiday shopping survey found that 41% of consumers plan to shop between Dec. 21 and Dec. 24 for holiday gifts.

  • Holiday season-to-date sees 15% jump in online sales

    RESTON, Va. — The holiday season-to-date has garnered $24.6 billion in online sales, a 15% increase above corresponding days last year, ComScore reported.

    In addition to the 15% increase in spending recorded for the first 39 days of the holiday season, ComScore also noted that the most recent week (week ended Dec. 9) reached $5.9 billion in spending, an increase of 15% versus the corresponding week last year.

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