Target rides wave of new partnership
MINNEAPOLIS Target announced a new partnership with 16-year-old professional surfer Carissa Moore.
"I love Target and I am honored to make my relationship with them official," said Carissa. "Target opened two stores in Hawaii this year and it’s been great to have one so close to home. I’m really excited and am looking forward to working together. I know we’ll have a lot of fun."
An 11 time NSSA National Champion, Carissa was born and raised in Honolulu, HI. She is currently tied for first place in the Women’s World Qualifying Series.
"Carissa is a phenomenal athlete as well as a terrific ambassador of women’s surfing. We are excited about the partnership and to be supporting her in ways that will assist her continued progression," Troy Michels of Target lifestyle marketing, said of the announcement.
Target has been a long-time partner with many athletes that appeal to teens and young adults. Most notably, the company has worked with snowboarder Shaun White on a number of lines for boys and young men.