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Loyalty Marketing

  • Amazon’s unveils 2013 holiday toy list

    Amazon.com has unveiled its 2013 holiday toy list which features, for the first time, top toy picks voted on by Amazon Mom fans and an enhanced Holiday Gift Finder that allows shoppers to filter by age, gender, interests, brands and price points.

  • Report: Holiday shopping starting earlier; less focus on Black Friday

    Ann Arbor, Mich. -- Black Friday shopping may be on the decline, according to a new study by CFI Group, a customer satisfaction technology and analytics firm. The company’s 2013 Holiday Retail Spending Report found fewer than 25% of consumers plan to spend more than half of their total holiday shopping budgets during the Black Friday/Cyber Monday period. But 45% said they will begin before November, with 61% indicating they'll finish their shopping completely by early December

  • Report: CVS creates loyalty profiles

    Woonsocket, R.I. – CVS is reportedly offering a new program to its ExtraCare loyalty program members, called myWeeklyAd, which creates a personalized profile with targeted product offers based on previous purchases. According to Wall St. Cheat Sheet, CVS spent about $7 million on the omnichannel program which is available on PC, tablet and smartphone.

  • DSW opens new store Oct. 17

    Columbus, Ohio -- DSW Inc. is opening of a new store in Greenville, S.C. on October 17. As of May 18, 2013, DSW operates 377 stores in 42 states, the District of Columbia and Puerto Rico, as well as 348 leased departments for other retailers in the U.S. under the Affiliated Business Group.

  • Meijer bets big on Halloween

    Meijer is preparing for Halloween, a growing category, and marketing an assortment of costumes not only to youth but also to pets.

  • Report: Best Buy plans major iPhone promo

    Richfield, Minn. – Best Buy is reportedly planning a major promotion to boost sales of the iPhone 5c and 5s the week of Oct. 13. According to TechnoBuffalo, an internal corporate memo indicates that consumers who trade in select smartphones that week will receive a $100 credit that can be used to cover the down payment on a new iPhone 5c or 5s.

  • To bridge digital divide, Specific partners with Nielsen

    Digital media company Specific Media and Nielsen have joined forces to offer a new platform called Retail Connect designed to address what the firms regard as a gap between offline and online advertising.

    According to Specific Media, the Retail Connect platform will allow for more effective advertising for brands as well as consumers because it leverages Nielsen’s Buyer Insights aggregate data about in-store consumption habits and online behaviors to inform an optimized and efficient approach to online advertising.

  • UGG Australia launching online customization tool

    New York -- UGG Australia will launch UGG by You, an online customization tool putting customers in control of the design process and transforming a visit to the retailer’s website from a shopping trip to a creative experience.

    The customization tool allows consumers to mix and match an array of color schemes on two classic styles, the UGG Classic Short sheepskin boot and its Fluff Flip Flop, through a user-friendly design tool. There are over 11,000 color, outsole and trim combinations possible through the footwear personalization tool.

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