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Loyalty Marketing

  • Shopko in Facebook promotion

    New York -- Shopko is leveraging social media to promote its expanded assortment of national brands. The retailer is holding an eight-week Facebook contest offering participants a chance to win prize packages associated with the featrued brands.

  • Food Lion launches grocery coupons tool

    Food Lion has unveiled a new online tool, MVP Coupon Hub, to make accessing grocery coupons online easier for customers.

    The new tool, found on the grocer’s website features load-to-card and printable coupons.

  • Food Lion debuts online tool for downloading coupons

    Salisbury, N.C. -- Food Lion has unveiled a new online tool, MVP Coupon Hub, to make accessing grocery coupons online easier for customers. The new tool, found on the grocer's website, features convenient load-to-card and printable coupons on customers' favorite items.

    "We're proud to bring our customers the new MVP Coupon Hub, which helps customers save by offering hundreds of additional coupons," said Keith Nicks, director of loyalty and digital marketing for Food Lion.

  • Sionic Mobile bolsters board

    Sionic Mobile, an m-commerce company that provides mobile gifting, payments and rewards, has added William Mills, CEO of William Mills Agency, to its advisory board of directors. Mills has more than 30 years of financial marketing and branding expertise.

  • Walgreens starts the year on the right foot

    Inclement weather was not enough to keep Walgreens from posting January sales of $6.4 billion, an increase of 3.7% as compared to the year-ago period.

    Total front-end sales increased 2.4% compared with the same month in fiscal 2013, while comparable store front-end sales increased 1.6%. Customer traffic in comparable stores decreased 2.2% while basket size increased 3.8%.

  • Dunkin’ Donuts tops Brand Keys loyalty index

    Canton, Mass. -- For the eighth consecutive year, Dunkin' Donuts has been ranked number one in customer loyalty in the coffee category by the Brand Keys Customer Loyalty Engagement Index. Dunkin' Donuts was also ranked number one in customer loyalty in the packaged coffee category for the second consecutive year.

  • Target heads to Maui, Hawaii

    Target plans to open a new store in the city of Kahulu — its first on the island of Maui in Hawaii — in March 2015. The store will be located on Hookele Street as part of the Pu‘unēnē Shopping Center.

    The 140,000-sq.-ft. store will feature Target’s everyday essentials and exclusive brands along with a selection of fresh produce, fresh packaged meat and pre-packaged baked goods, as well as a Starbucks and a Target Pharmacy.

  • NRF: Fewer consumers celebrate Valentine’s Day, spend more

    Washington, D.C. – Fewer U.S. consumers will celebrate Valentine’s Day this year, but will spend a little more than last year. According to the National Retail Federation’s 2014 Valentine’s Day spending survey conducted by Prosper Insights and Analytics, 54% of Americans will celebrate with their loved ones in 2014, compared to 60% in 2013.

    The average person plans to spend $133.91 on candy, cards, gifts, dinner and more, up slightly from $130.97 last year. Total spending is expected to reach $17.3 billion.

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