Loyalty Marketing

Cincinnati -- Bad weather, decreased spending by international tourists  due to the strong U.S. dollar and delayed merchandise shipments from the West Coast port slowdown all contributed to Macy’s missing Wall Street projections for profit and revenue in the first quarter of fiscal 2015. Net income fell 13% to $193 million, from $224 million in the same quarter a year earlier.

Net sales dropped about 1% to $6.23 million, from $6.28 million. Same-store sales declined 0.7%.

Toronto -- Canadians are not flocking over the border as much as last year, according to a recent cross-border shopping survey by marketing research firm GfK. Deterred by higher US exchange rates, Canadians are less willing to make the drive, despite the wider product selections available stateside.

Seattle - One month after Starbucks and Arizona State University announced the expansion of a benefit to pay for employees’ college education, more than 1,800 have signed up, with more than 2,200 total. The Starbucks College Achievement Plan offers 100% tuition reimbursement for all four years of college.

Babies"R"Us is showing some love to expectant mothers by hosting baby showers for military moms-to-be for the third year in a row.

Babies"R"Us has provided more than $500,000 to the Operation Shower organization through grant funding and in-kind donations for the past three years of the partnership.Operation Shower is an organization that hosts baby showers for military moms-to-be as they experience the journey of pregnancy while their spouses are deployed.

Macy’s is looking for charity partners to participate in the retailer’s 10th annual national “Shop For A Cause.”

The retailer’s one-day-only shopping event, which is very popular with shoppers, is designed to support local charities’ fundraising efforts.

Both first-time and repeat customers were on the rise for Wayfair in the first quarter, suggesting the company is doing what it takes to grow into a powerful player in e-commerce.

Kay Jewelers is leveraging the visual power of Pinterest and Instagram by running an innovative social media promotion for Mother’s Day.

The retailer said that visitors to its Instagram and Pinterest accounts will have an opportunity to interact with the brand through eye-catching visuals that showcase the company's jewelry in unique and creative ways, as well as win huge prizes.

Tyler, Texas – Millennials are gaining buying power, and a substantial shift to Millennials in the retail marketplace will occur by 2020. For 152-store supermarket retailer Brookshire Grocery Co., the time to start reacting to this developing change is now.

“We needed to figure out how to market to this customer base and make it relevant to them,” said John D’Anna, senior VP and CIO of Brookshire Grocery.