Loyalty Marketing

Grapevine, Texas - A new, streamlined trade-in program will launch nationwide at all GameStop stores on Aug. 18 that simplifies all the variables that affect the amount customers are eligible to receive when selling a game in a store. As a result, GameStop now has more than 100 games worth $20 or more.

A new effort from Gap Kids is allowing parents the chance to have their child featured in an ad campaign in 2015.

Austin, Texas -- A Shoppers Trend report released by RetailMeNot found that, once kids leave the nest, parents are just as ready as their kids to start a new chapter in life. In fact, nearly three-in-four parents (74%) surveyed indicated they would do things differently once their kids leave the house, with traveling (42%), spending time with friends (37%) and pampering themselves (33%) topping the list of changes.

Cleveland -- WorkPlace Impact found in a recent survey that 49% of working female consumers are making millions of trips between Monday and Friday. What’s more, 46% of the women that WorkPlace Impact surveyed reported that they regularly purchase groceries on their way to or from the office or during a lunch break.

Further affirming that working women often have groceries on their mind during the workday, the study also found that 84.4% of the women surveyed said they regularly or occasionally add items to their grocery shopping lists at work.

Now that the dog days of summer are here, it’s a perfect time to go fishing. While fishing may be the opposite of work (at least if done properly), there are still valuable lessons digital retailers can take from the ocean, lake or stream back to the office. Here are a few fishing-related digital retail tips even non-anglers can follow.

Young America (YA), a leading multichannel marketing promotions company, has named two of its executives to industry board and councils.

Home furnishings retailer West Elm, the fast-growing division of Williams-Sonoma with 58 stores and counting, plans to launch a contest called “We Love Local Small Business Grant.”

Designed to support U.S.-based artists, makers and designers as they grow and scale their businesses, the small business grant contest will this week with open online submissions.

The Walgreens Charity Classic, presented by the Seagate Country Club, is set for Nov. 6 to 9, 2014 in Delray Beach, the Country Club announced Friday. The Charity Classic will showcase the talents of 48 former LPGA Tour stars now playing the Legends Tour, the official senior tour of the LPGA.

The four-day event will also raise funds for three area charities: The Dan Marino Foundation, Achievement Centers for Children & Families and Aid to Victims of Domestic Abuse.
 

Hair care product manufacturer Paul Mitchell has launched a new social media campaign, #GivingIsMyStyle. The new campaign also accompanies a redesigned site that will showcase the company’s products and philanthropic efforts.
 

Nordstrom has launched its first-ever private label give-back brand, Treasure&Bond, which will be available in the T.B.D. clothing department at 86 stores around the country and on nordstrom.com.

Five percent of net profits of Treasure&Bond will go to nonprofits that work to empower women and girls.