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Loyalty Marketing

  • QuickPivot selects Datawatch to power campaign management tool

    Boston – Lifecycle marketing technology provider QuickPivot has selected Datawatch to power the advanced reporting capabilities in a new hosted campaign management platform. QuickPivot offers a cross-channel marketing platform and marketing services that provide lead generation and nurturing, as well as closed sale, upsell and cross-sell.

  • ID.me gamifies shopping by matching retailers with shoppers

    Digital identity solution provider ID.me has unveiled its new retail rewards marketplace, which helps retail brands hyper-target valuable influencers and consumer segments with exclusive offers that are protected from fraud.

  • Moody's: Off-price retailers will outperform industry next five years

    New York -- The nation’s three largest off-price retailers (TJX, Ross Stores and Burlington) will see above-average growth, in the 6%-8% range, over the next five years, compared with 4% growth for the broader retail industry, according to a new report by Moody's Investors Service. The leaders in the space have thousands of vendor relationships and significant scale, so supply constraints aren't likely to hinder their growth, the report noted.

  • Survey: Retailers expect online holiday sales to increase; 41% to offer free shipping

    Research Triangle Park, N.C. -- Forty-one percent of online retailers plan to offer free shipping and returns as a strategy to increase holiday sales this year, according to a new survey by Channel Advisors, and free shipping also ranked as the most successful service feature for generating a higher level of customer satisfaction. The Multichannel E-Commerce Study also reveals that 86% of surveyed retailers expect to increase their year-over-year online holiday sales in 2014.

  • Kroger opens 2,000th fuel center location

    Kroger plans to open three new fuel center locations this week — in Abingdon, Virginia; Decatur, Georgia; and Louisville, Kentucky — that bring the company's fuel center locations total to 2,000.  

    Kroger operates 1,275 supermarket fuel centers and 725 convenience stores with fuel. Combined, the company sells fuel in 37 states and is the third-largest owner-operator of fuel centers in the United States.

  • Pier I Q2 misses forecasts; details omnichannel growth, initiatives

    Fort Worth, Texas -- Pier I on Wednesday reported income and sales that missed Wall Street forecasts. The retailer also detailed its online growth and omnichannel investments.
     
    Pier I posted net income of $9.2 million for the second quarter ended August 30, 2014, down $17.8 million from the year ago period, amid continued investments in omnichannel growth and increased fulfillment costs.

  • Luxury goes digital, needs to do more

    New research from an organization called the Luxury Institute found that half the executives in a recent survey are spending at least 30% of their marketing budget on digital methods with an even larger percentage concerned it isn’t enough.

  • Sephora taps Epsilon for permission-based email marketing program

    Dallas -- Epsilon, an Alliance Data company, has signed a multi-year agreement with Sephora to provide targeted email marketing services focused on driving sales and creating a more personalized experience for customers across Sephora's omnichannel marketing platforms.  

    Under the terms of the deal, Epsilon will provide a full suite of permission-based email marketing services including account and campaign management, strategy and email delivery.

  • Toys’R’Us unveils its 2014 #TRUHotToyList

    Just as retailers like Walmart and Target unveil their top toy lists ahead of the holiday shopping season, Toys“R”Us has revealed its 2014 Holiday Hot Toy List. The annual list of 36 items is determined by Toys“R”Us play experts and packed with a wide range of brand new toys and games.

  • Study: Mobile rich media drives expansion, engagement

    New York - Mobile rich media advertising drives high expansion rates and secondary engagement for retail brands. According to internal retail industry mobile ad performance analyses conducted by predictive mobile advertising provider AdTheorent Inc. across its network during the second quarter of 2014, rich media drove a strong expansion rate across the retail category, delivering at a rate 125% higher than the industry average.

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