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Loyalty Marketing

  • iMyne lets shoppers pay it forward

    Some of the biggest names in the retail industry have partnered with a new online shopping and fundraising platform called iMyne, which aims to make it easy for consumers to earn money and give to their favorite causes after shopping online.

    Like other rewards sites, imyne.com gives shoppers the option of earning cash back. But it also allows them to send their cash back to charitable causes. Top retailers such as Nordstrom, Neiman Marcus, Target, Sears, Home Depot, Gap, Best Buy, Saks, Zappos and more have all signed up as retail partners.

  • Survey – Anticipated holiday toy spend consistent with 2013

    New York, N.Y. - Just more than half of all Americans (51%) plan to purchase toys as gifts in the upcoming holiday season, nearly consistent with the prior year's intent (50%). Not surprisingly, according to a new Harris Poll of 2,205 U.S, adults, parents of a child under the age of 18 are twice as likely to purchase toys as those without children younger than the age of 18 (82% compared 41%, respectively).   

  • Study – Best online Black Friday deals on Wed. night

    Milwaukee, W.I. - Most shoppers believe that the best time to shop online for Black Friday deals is on Black Friday itself. However after examining data from the past two years, the staff of Black Friday site GottaDeal.com has determined that the best time to shop online is actually late Wednesday night into early Thursday morning.

  • Mass and e-retailers battle to be top holiday shopping destination

    DENVER — An estimated 28% of shoppers plan to do most of their shopping at mass retailers versus 26% who will opt to shop online retailers this holiday season, according to an ongoing shopper behaviour study conducted by The Integer Group and M/A/R/C Research.

    Holiday shoppers plan to cash in on a range of offers and value-add services this holiday season. Free shipping continues to be the most popular offer for holiday shoppers, with 58% of shoppers reporting they expect to take advantage of it this holiday season.

  • Toys ‘R Us provides Black Friday deals to loyalty members

    Wayne, N.J. – Toys ‘R Us is offering exclusive benefits, including early access to Black Friday deals, to members of its Rewards ‘R Us loyalty program. Members will receive a special offer granting them access to Black Friday deals on 100-plus items, both in-store and online, beginning Sunday, Nov. 23.

  • Toys“R”Us rewarding most loyal shoppers

    For many shoppers, it’s that time of year to skip the holiday meal, devise a shopping strategy and get in line, right?

    Well, not if you are a Toys”R”Us Rewards member.

    The company is now among the growing ranks of retailers looking to create an aura of exclusivity with shoppers by promoting early access to the hottest holiday prices.

    The retailer plans to give its nearly 19 million loyalty program members a sneak peek of Black Friday deals on more than 100 items beginning Nov. 23.

  • Survey: 40% of hoilday shoppers use mobile apps

    Los Gatos, Calif. -- Forty percent of holiday shoppers use mobile shopping apps. According to a new poll of 1,000 U.S. consumers from Wanderful Media, parent company of local sales site Findnsave.com, 51% of shoppers are very interested in receiving mobile notifications regarding holiday deals and sales, and 20% of them have already signed up to receive mobile sale alerts.  

  • Study: Facebook leading social network for holiday promotion

    New York -- During the 2014 holiday season, marketers will run more campaigns on Facebook than any other social network. According to new data from Experian Marketing Services, 49% of global marketers who run social-media campaigns will do so via organic Facebook posts, and 34% plan to use paid ads or boosted posts.   

  • Dunkin’ Donuts plans seven new Arizona stores

    Canton, Mass. –- Dunkin’ Donuts has signed a multi-unit store development agreement with existing franchisees ABDD Arizona to develop seven restaurants in Phoenix. The group's first restaurant from this franchise agreement opened Oct. 27.  

  • Build-A-Bear offers holiday app

    St. Louis -- Build-A-Bear Workshop Inc. is offering an exclusive holiday app, “Santa's Merry Mission.” On the Team Santa site, children can take a personality quiz to determine which of the eight reindeer is their favorite, and then follow the steps to create their own plush toy.   
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