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Loyalty Marketing

  • The future of food, NPD weighs in

    Fresh, real and hot (as in spicy) are among the top trends food retailers can look to capitalize on in the new year, according to one of the nation’s foremost food authorit

  • Survey: Lots more holiday shopping left—and get ready for a busy Dec. 26

    Going into the final stretch of the holiday season, a majority of Americans are far from finished with their holiday shopping. 

  • Pinterest promotes social commerce value

    Pinterest is adding a new feature to its Buyable Pins in-app purchase mechanism aimed at price-conscious shoppers.

  • AmEx Survey: Lots more holiday shopping left—and get ready for a busy Dec. 26

    Going into the final stretch of the holiday season, a majority of Americans are far from finished with their holiday shopping.

    Seventy-three percent (73%) plan to shop last minute (vs. 79% in 2014), as most wait to find the best deals (44% vs. 46% in 2014), according to the latest American Express Spending & Saving Tracker.

    Other reasons consumers are shopping last minute include trying to save up until they have enough money (22%, on par with 2014) and difficulty finding the time to shop (20% vs. 16% in 2014).

  • 7 ways CVS is driving growth in its stores

    At CVS Health’s annual Analyst Day held Wednesday here, Helena Foulkes, CVS/pharmacy president, shared significant details on the progress CVS Health has made to drive growth in its stores.

  • The impulse buy playbook: Breaking down the new rules of omnichannel

    Social commerce is evolving, which means the omnichannel world is changing, too. Even the mere definition of omnichannel is in flux as the lines between commerce and communication blur and new platforms proliferate.

    It’s been a slow evolution, with many attempts to perfect social commerce resulting in failure. Will consumers ever have a world where commerce is one with their social experience? Right now the experience is a lot like being at a party, talking with friends, only to be interrupted by an uninvited guest trying to sell you fabric softener.

  • Food Lion plays mobile savings tune

    Food Lion is launching an omnichannel coupon initiative that combines fun with savings.

    Now through Jan. 1, customers can access digital coupons through the Shazam smartphone app while shopping in Food Lion stores. Food Lion has partnered with interactive marketing firm Mood Media Corp. on the campaign.

  • Kohl's to stay open more than 170 straight hours

    Kohl's is pulling out all the stops in the hopes of increasing holiday sales this season by staying open through Christmas Eve.

    Kohl's plans to keep its doors open for more than 170 hours straight from 7 a.m. on Thursday, Dec. 17 through 6 p.m. on Christmas Eve, Thursday, Dec. 24 as an added convenience to holiday shoppers. In addition to extended store hours for last-minute shopping, customers will find special savings opportunities on Super Saturday, Dec. 19, and time-saving conveniences such as buy online, pick up in store for last minute gifts.

  • Perfumania's Q3 doesn't smell so nice

    The value proposition of Perfumania stores is under scrutiny after the retailer reported dismal same store sale for the third quarter.

    For the 13-week period ended Oct. 31, net sales at Perfumania decreased 8% to $142 million, compared to $154.3 million in the prior year. Same-store sales decreased 22.1%. Net income was $3 million, or net income per diluted share of 20 cents, compared to a net income of $7.5 million, or a net income per diluted share of 48 cents during last year’s third quarter.

  • Target phases out Pharmacy Rewards program

    This month, Target began contacting its Pharmacy Rewards members to informing them that the company was ending the rewards program because CVS/pharmacy will bring its own program when it replaces the pharmacies in Target stores as part of a deal between the two companies announced this summer.

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