Events

To help its shoppers get in the holiday shopping spirit, Express is launching exclusive holiday Snapchat filters.   To celebrate the biggest shopping day of the year, Express will roll out a series of five Black Friday and holiday-themed national Snapchat filters throughout the day on Black Friday, Nov. 25. The Express-sponsored filters include "It Runs in the Fam," "But First Coffee," "Black Friday Beast Mode," "Leftovers are Lit," and "The Party Starts Now.”  

Talk about commitment.   Patagonia announced that its plans to donate 100% of its store and online sales on Black Friday, Nov. 25, to grassroots environmental organizations.   "These are small groups, often underfunded and under the radar, who work on the front lines," Patagonia CEO and president Rose Marcario wrote in a post announcing the company’s plans. "The support we can give is more important now than ever."   

Google is expanding its brick-and-mortar presence.     Following the opening of its New York City pop-up store last month,  Google has partnered with Best Buy to amp up its retail presence.     

Want to get in the holiday spirit? Visit a store.    The overwhelming majority (75%) of Americans believe shopping in a store is one of the best ways to get in the holiday spirit, while 58% say that online shopping takes some of the fun out of holiday shopping, according to new research by Citi Retail Services.  

Barneys New York is charting a different course this holiday season.   The luxury retailer is known for its satirical, often outrageous holiday window displays. But this year Barneys’ windows, in response to what it called “the world's current climate of chaos and divisiveness,” will be built around the themes of love, peace and joy.  

eBay is the latest retailer to get into the holiday spirit with a campaign that transcends television, online and its mobile app.  

J.C. Penney will celebrate Thanksgiving with an all-night shopping spree — complete with new shopping carts.    The retailer will open at 3 p.m. on Thanksgiving, similar to last year, and remain open until Friday, Nov. 25 at 10 p.m. Online shoppers will get a jump on holiday deals, with Penney’s Black Friday sale prices available online the day before, starting at midnight Nov. 23.  

Saks Fifth Avenue is transforming its stores into a candy wonderland for the holidays.   The retailer’s holiday theme this year is called “Land of 1000 Delights” and it will appear in all 41 Saks’ full-priced stores in the U.S. and Canada. Jumbo swirl lollipops, whipped cotton candy and mounds of rock candy are just some of the colorful décor that will make up each store’s visual displays.