Entertainment Tie-ins / Licensing

Amazon will be promoting its growing portfolio of original content available to Prime members on 20,000 movies screens after reaching a multi-year agreement with National CineMedia.

Amazon will be promoting its growing portfolio of original content available to Prime members on 20,000 movies screens after reaching a multi-year agreement with National CineMedia.

Macy’s is ushering in the spring promotional season by celebrating America'as vast and varied landscapes at the 2016 Macy’s Flower Show.

The show will sprout to life at five Macy’s downtown store locations nationwide, including Herald Square in New York City, Center City in Philadelphia, State Street in Chicago, Downtown Minneapolis and Union Square in San Francisco.

If you’re after a hot tenant, look no further than food.

From food trucks to high-end restaurants and everything in between, dining has never been more essential to the shopping center experience. “E-commerce has made it more important for retail centers to enhance the experience,” said Terry Montesi, CEO, Trademark Property Co. “And food works great with retail.”

Starbucks is giving customers a front-row seat on the famed Las Vegas Strip.

The coffee giant has opened a 3,200-sq.-ft. location in Grand Bazaar Shops at Bally’s Casino complex. The store is unusual in that, instead of the typical tables with chairs, it offers theatrical stadium seating (for 30 to 40 people) in the center of the store and surrounding bench seating.

Dick's Sporting Goods is launching an emotional omnichannel campaign as part of its sponsorship of Team USA.

The TV and digital effort tells the story of everyday sacrifices made by Olympic/Paralympic-hopeful athletes, and it prominently features five Team USA Contenders who are currently employed in Dick's stores nationwide.

Dick's Sporting Goods is launching an emotional omnichannel campaign as part of its sponsorship of Team USA.

The TV and digital effort tells the story of everyday sacrifices made by Olympic/Paralympic-hopeful athletes, and it prominently features five Team USA Contenders who are currently employed in Dick's stores nationwide.

Phoenix-based PetSmart and the Arizona Diamondbacks are teaming up to create the first-ever season-long dog-friendly ballpark in America.

The retailer worked with the team on new PetSmart Patio, PetSmart Park and the Dog Days of Summer program, where dog-loving fans can bring their dogs to all 13 Sunday Diamondbacks home games in the 2016 season (the first game will be on April 10 vs. the Chicago Cubs).