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Study: Mobility is key shopping tool this holiday season
With 46% of shoppers ready to start holiday shopping online and in-store in early November, retailers need to be ready. As shoppers begin holiday shopping next month, make no mistake, mobility will be a mainstay this season, according to “Unwrapping Holiday Insights: The 2016 Retailer Guide to Consumer Trends,” a report from RetailMeNot. -
Forecast calls for early holiday blitz in stores
Nearly half of holiday shoppers will hit the stores before Nov. 1 — and many will be looking for deals. That’s according to a report by RetailMeNot, a digital savings destination connecting consumers with retailers, restaurants and brands, both online and in-store. Seventy-three percent of shoppers said they plan to shop in brick-and-mortar stores this season, and 50% said that the deals they find will help them determine which days to shop in-store.

