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Displays & Signs

  • Dick's proves athleisure trend is not dead

    Dick's Sporting Goods is leaving no target market unaccounted for in its quest for growth and expansion.

    The retailer is launching a new "fitness and lifestyle" boutique concept aimed at women called Chelsea Collective. The first two Chelsea Collective locations will open in August in Tysons Corner, Va., at Tysons Corner Center and Pittsburgh at Ross Park Mall. 

  • Nordstrom does Instagram—on the roof

    Seattle — Ever wondered what a 15-story-tall Instagram post would look like? Well, thanks to Nordstrom, the wait is over.

  • Graham’s sparkles with help from Amerlux

    Dubuque, Iowa — A family-owned, fourth-generation fashion retailer located in Dubuque, Iowa, is using state-of-the-art LED lighting.

    Graham's Style Store has updated its ambience and added a big dash of sparkle with the help of new lighting from Amerlux.

    "Our clothes didn't change, our lighting did," explained Ben Graham of Graham's Style Store. "We redesigned Graham's to entice a whole new generation.”

  • A new reason for shoppers to head to Mall of America

    Mall of America is adding a big experiential retail destination.

  • Woodfield Mall adds stores, updates interior

    Schaumburg, Ill. — Woodfield Mall, a Simon-owned and operated center with nearly 300 retail, dining and entertainment options, is adding new stores and updating its interior.

     New retailers added in 2015 include Flight 23 at Footaction, Fly Zone at Kids Foot Locker, rue21 and the first-in-state location for SIX:02.

    The center also announced the future addition of ivivva athletica, coming this summer, as well as Zara and Timberland, both scheduled to open this fall.

  • California Gurl is H&M's holiday spokeswoman

    It may be the middle of summer, but H&M executives have the busy Christmas shopping season on the brain: The retailer has already selected its holiday campaign spokeswoman.

    Katy Perry announced on Instagram Thursday that she would appear in the retailer's 2015 holiday campaign.

  • How Retailers Can Leverage Shopper Empathy to Increase In-Store Sales

    It’s no secret that in order to create great customer experiences and maximize sales, it’s imperative to have a deep understanding of the motivations that drive your customers’ buying behaviors and preferences. This is true across the entire path to purchase — from advertising to point of sale and beyond. So far, this is “motherhood and apple pie” to any marketer.

  • Michaels is looking for fine artists

    Michaels is teaming up with two of the world's biggest names in fine art to sponsor an omnichannel promotion for artists.

    Michaels' Art Challenge: A Fine Art Competition will accept images of original artworks in oil or acrylic paint on canvas or watercolor on watercolor paper beginning July 26 and continuing through Aug. 15 at Michaels.com/artchallenge or in Canada at Canada.Michaels.com/artchallenge.

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