Digital Marketing

MINNEAPOLIS — Target has partnered U.K. beauty expert Maria Hatzistefanis and is now carrying her Nip + Fab beauty brand in Target stores and online at Target.com.

Launched in 2010 and previously available only across the pond, Nip + Fab is now available in the United States through its partnership with Target.

Beauty mavens can select from 14 different Nip + Fab skin solutions and body blends, including Nip + Fab Tummy Fix, Nip + Fab Pigmentation Fix and Nip + Fab Dark Circle Fix.

Hatzistefanis also has created the Rodial beauty brand.

HOFFMAN ESTATES, Ill. — Sears Holdings announced that it is customizing the shopping experience even more for its customers by providing them with  new digital local ads available on searslocalad.com and kmartlocalad.com.  

San Jose, Calif. -- Cellfire has expanded its Digital Offer Network by partnering with D’Agostino, Marsh and Harps grocery stores, providing digital coupons to a new geographic set of customers, including Manhattan.

Cellfire coupons will be accessible for all 17 D’Agostino stores in New York, 97 Marsh-affiliated stores in Indiana and Ohio, and 64 Harps stores throughout Arkansas, Oklahoma and Missouri. 

NEW YORK — Macy’s is positioning itself as a leader in fashion, beauty, home and lifestyle news and trends with launch of mBLOG at macys.com/mblog. According to the company, the website will include tips from Macy's staff as well as experts from such sites as Fashionista.com and FoodRepublic.com. 

Minneapolis -- Best Buy Co. announced Tuesday that it will waive the minimum purchase limitations and offer free shipping on its complete inventory of 400,000 website items from Nov. 1 through Dec. 27.

"Consumers are looking for value, service and savings this year, and our goal is to provide them with convenient, creative and less costly ways to make the holiday shopping experience more enjoyable," said Barry Judge, executive VP and CMO, in a statement.

New York City -- Macy’s has launched a new online destination, called mBLOG, for fashion, beauty, home and lifestyle news and trends at macys.com/mblog.

Each day of the week is dedicated to a specific topic, and embedded e-commerce enables readers to purchase featured merchandise directly from macys.com.

NEW YORK — Despite concerns about the economy and rising household expenses, nearly 3-out-of-5 consumers (59%) will put aside economic worries and spend the same or more this holiday season, according to Deloitte’s 26th annual survey of holiday spending intentions and trends. While this is a slight decline from 2010, it represents an eight percentage point increase from 2009.

Hoffman Estates, Ill. -- Sears Holdings announced it is now offering digital local ads available on its sites searslocalad.com and kmartlocalad.com. The new ads provide customers with prices and offers from their very own local Sears or Kmart stores, real-time stock checks and access to ads 24 hours a day.