Skip to main content

Digital Marketing

  • Report: Tesco U.S. experiment not so Fresh & Easy

    LOS ANGELES — U.K.-based Tesco has lost up to $2 billion in its failed Fresh & Easy California venture, according to a report by the Los Angeles Times — Tesco had placed the troubled grocer on the sales bloc in December following the departure of Fresh & Easy CEO Tim Mason. 

    The retailer's struggles can be traced to labor unions and an ambitious investment into an 850,000-sq.-ft. distribution center that placed pressure on the 200-store chain to expand rapidly, according to the LA Times report. 

  • Survey: Subway, Google and Target tops in ‘social currency’

    New York -- Subway, Google, and Target, took the top three spots in “Social Currency Impact Study 2013” from global consulting firm Vivaldi Partners.

  • Barnes & Noble in Nook Simple Touch e-reader giveaway

    New York -- Barnes & Noble announced on Friday that it would give away a free Nook Simple Touch e-reader, which retails for $79, to any customer who buys its high-definition Nook HD+ tablet between March 24 and March 31.

    The offer is available at all Barnes & Noble stores, Barnes & Noble College Bookstores and online. It also is being offered through other retailers that sell Nook products, including Walmart.com, Target and Best Buy.
     

  • Hardware chain 'Aces' marketing strategy

    OAK BROOK, Ill. — Ace Hardware has launched a new marketing campaign, Meet the Aces, designed to promote the hardware co-op/retailer’s personal service. 

    The new campaign also reintroduces, for the first time in more than 15 years, the words of Ace’s iconic jingle, “Ace is the place with the helpful hardware man,” but changed slightly (from “man” to “folks”) to reflect all Ace associates.

  • Deloitte: Consumer spending remains steady in February

    New York — The Deloitte Consumer Spending Index remained steady in February primarily as a decline in initial unemployment claims and a rise in real average hourly earnings offset negative forces.

  • Online retailer NoMoreRack receives $12M investment

    NEW YORK — Online retailer NoMoreRack has announced its plans to expand their business and online presence. NoMoreRack has received $12 million in new capital. They plan to use this investment money to increase their workforce and expand into foreign markets.

  • Ace Hardware launches ‘Meet the Aces’ marketing campaign

    Oak Brook, Ill. -- Ace Hardware said Tuesday it has unveiled a new marketing campaign, Meet the Aces, designed to promote the hardware co-op/retailer’s personal service.
     
    The new campaign also reintroduces, for the first time in more than 15 years, the words of Ace’s iconic jingle, “Ace is the place with the helpful hardware man,” but changed slightly (from “man” to “folks”) to reflect all Ace associates.

  • Post-It sticks it to people on the go

    ST. PAUL, Minn. — 3M has introduced a new line of Post-It brand products designed for today's mobile workers and busy families.

    The new Post-it Mobile Collection features a variety of compact and durable products specially designed to stick, insert and clip to the everyday items you carry. The Attach and Go Products work together, allowing you to customize a portable organization system that helps you Do More, Your Way.

X
This ad will auto-close in 10 seconds