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Digital Marketing

  • Art Van Furniture launches omnichannel selfie promo

    Warren, Mich. – Art Van Furniture is launching an omnichannel promotion in Detroit on Sept. 12 to celebrate the release of its 2014 fall catalog. Customers can take selfies or have a photo taken by celebrity photographer Nigel Barker on one of 55 sofas that will be placed outside the Art Van Furniture store on Woodward Avenue.

  • Tilly’s woos impulse shoppers with mobile shopping solution

    Tilly’s, a leading specialty retailer in the action sports industry selling clothing, shoes, and accessories, has enlisted visual search platform Slyce to assist it in the creation of Tilly's Snap Shop.

    The service leverages Slyce visual search technology to enable users to access the retailer’s mobile website on their smartphones, snap photos of desired items within any of Tilly's seasonal collection catalogs and purchase the item directly at the moment of impulse.

  • Century Martial Arts to discuss business intelligence during upcoming webcast

    New York -- Omnichannel retailer Century Martial Arts will share insights on how it leverages business intelligence to better monitor and engage with customers during a Chain Store Age webcast on Tuesday, September 23, at 2 p.m. EDT (11 a.m. PDT). Sponsored by Microsoft Dynamics, the presentation will take BI from buzz word to a “getting down to business” strategy and discuss how to elevate reporting to real intelligence – and actionable insight.

  • Three reasons to like Saks’ new content hub

    Saks Fifth Avenue is launching a new user-generated content hub on its e-commerce site. Called #SaksStyle and based on the Curalate Fanreel image integration platform, #SaksStyle allows customers to display photos from Instagram, Twitter, Facebook and Tumblr in a social shopping environment.

    Here are three reasons to like (and very possibly emulate) what Saks is doing with its latest social venture.

  • Study: 2013 Black Friday ‘winners’ offered meaningful, widespread discounts

    Ottawa, Canada - The retailers who “won” during the holiday season in 2013 were those that offered meaningful discounts on a sizable number of products on Black Friday instead of discounting a small number of door crashers. According to analysis from 360pi and Retail Systems Research, poor financial performance followed those retailers who discounted during the week leading into Black Friday, and those who kept discounts in place following Cyber Monday generally fared better than those who raised prices.

  • Survey: Nearly all Americans use coupons

    Austin, Texas - Nearly all Americans (96%) are coupon users, according to the latest edition of the Shoppers Trend Report conducted in conjunction with The Omnibus Company. The number of Americans who rely mostly on mobile coupons has been steadily increasing during the past few years (15% in 2014, compared to 10% in 2013 vs. 4% in 2010).

  • GameStop to offer Cricket Wireless service with interactive promotion

    Las Vegas - Cricket Wireless and GameStop Corp. are launching a new strategic retail relationship that will offer Cricket Wireless' no-annual contract service in more than 2,800 GameStop U.S. store locations. Starting in October after a successful trial in select markets, GameStop will begin selling Cricket Wireless no-annual contract service and smartphone devices and accessories.  

  • Whole Foods teams up with one-hour grocery service Instacart

    Whole Foods is aiming to make life for customers in 15 cities a little more convenient. The company has entered into a partnership with grocery delivery service Instacart that enables customers to have Whole Foods Market products delivered to them in one hour.

    Customers will soon also be able to place orders via Instacart and pick them up local participating Whole Foods Market stores, making Whole Foods the first national Instacart partner to offer the in-store pickup service.

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