Digital Marketing

Walmart has big plans for the TikTok short video platform.

Clarks is leveraging a new artificial intelligence (AI)-based shoppable content engine for dynamic ad creation.

Walmart is partnering with a digital media platform to offer a shoppable assortment of home goods in an online home experience.

The number one selling U.S. home furnishings retailer is continuing to offer online and in-store consumer financing.

Disney plans to “significantly” reduce the global footprint of Disney Store as it focuses more on e-commerce. 

A heightened emphasis on e-commerce has made brand trust the top priority of consumers, according to a new survey.

Bed Bath & Beyond is moving ahead with its big push into store brands, a critical part of the chain’s turnaround strategy.

In determining company strategy and marketing tactics during times of economic turmoil, political tension, or social unrest, the most important thing is to know your customer base.