CVS thanks loyalty members with summer promotion

CVS is providing a little extra for participants in its ExtraCare loyalty program.

The drugstore retailer is hosting “Extra Thanks,” an ExtraCare member appreciation event through Saturday, July 18. The event, which began Sunday, July 5, features 14 days of free gifts, available exclusively in the CVS Pharmacy app. Gifts are redeemable both in-store and online, and will include items such as snacks and select beauty products.

Exclusive offers will appear in the CVS Pharmacy app every day throughout the event, to be redeemed in-store or online while supplies last. There is no purchase necessary to redeem Extra Thanks event offers in-store, but customers redeeming online will need to have an accompanying basket of $35 to receive free shipping.

By downloading the CVS Pharmacy app, ExtraCare members get access to the Extra Thanks event. Members who have not downloaded the CVS Pharmacy app can text “App” to CVS-APP or download it directly from the App Store or on Google Play. 

“CVS is constantly introducing new ways to bring value, rewards, and convenience to our ExtraCare members,” said Michele Driscoll, VP, customer engagement, loyalty, digital & promotions, CVS. “We felt it was important to host the ExtraCare Extra Thanks event this year as a small token of our appreciation for the continued support of our valued members, particularly during these unprecedented times.” 

CVS has operated the ExtraCare rewards program for more than 20 years and currently counts more than 78 million active ExtraCare members.