Cross-Merchandising

The 2014 spring Goodwill Sale, a cause-marketing partnership between The Bon-Ton Stores and Goodwill Industries International, collected more than 2.5 million pounds of clothing and textiles to benefit Goodwill's job training and employment services.

Evansville, Ind. -- Shoe Carnival Inc. is collaborating with the Lifetime show “Devious Maids” to further promote the company’s first national, integrated advertising campaign. Shoe Carnival’s national campaign with “Devious Maids” and new tagline “A Surprise in Store” will run on national cable with on-air, in-store and social support.

The advertising campaign coincides with the season two premiere of the series “Devious Maids,” which will debut on April 20.

Klondike is rolling out Klondike Kandy Bars, which combine the traditional Klondike ice cream with a candy bar shell.

The new bars are offered in three varieties:

To help customers save water and grow its sales in the process Home Depot will execute a massive customer education initiative later this month.

Home Depot regularly holds in store clinics to arm customers with knowledge to tackle home improvement project and its newest initiative applies that thought process to a less familiar merchandise classification. On Saturday, April 26, every one of Home Depot’s 1,977 U.S. stores will host an hour and a half long “Water Conservation Workshop,” in which 10 home improvement projects will be covered.

Teen retailer Hot Topic is using the appeal of the pre-order and a Disney film tailor made for its core customers to encourage full margin sales and drive traffic to HotTopic.com.

The retailer is featuring a limited edition collection of apparel inspired by Disney’s dark anti-hero “Maleficent,” on its Web site for pre-order beginning April 15. Merchandise will be available in stores and online in May with prices ranging from $29.50 to $54.50.

Jo-Ann Fabric and Craft Stores is teaming with the Cleveland Cavaliers for an unconventional promotion. The craft retailer will be distributing capes to fans at the second annual Superhero Night at the Cavs vs. Boston Celtics game Saturday, April 12 at 7:30 p.m. at Quicken Loans Arena.

Whole Foods Market might as well declare bankruptcy now judging from widespread media coverage of Walmart’s decision to sell roughly 100 organic dry grocery items under the Wild Oats brand.

A kosher deli and Murray’s Cheese shop will be part of a new 72,000-sq.-ft. Ralph’s Fresh Fare supermarket set to open on Thursday, April 10 in the Los Angeles suburb of Sherman Oaks.