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Cross-Merchandising

  • Walmart kicks off Black Friday a week early

    Walmart will kick off a pre-Black Friday savings event in stores and online at 8 a.m. Friday, Nov. 22. The big box retailer is lowering prices on toys and electronics to match select Black Friday offers from Target, Toys “R” Us and Best Buy one week early.

  • Dr. Pepper Snapple Group expands partnership with Bai Brands

    Dr. Pepper Snapple Group plans to distribute a growing line of all-natural, antioxidant-infused beverages.

    Bai Brands, which makes the Bai 5 line, said the two companies have been working together for the last two years in select markets around the country and will now expand their partnership in most major markets.

  • Sports Authority holiday campaign urges customers to embrace the gift of sport

    New York -- Sports Authority has kicked off its 2013 holiday ad campaign, “There’s Nothing Like the Gift of Sport.” The campaign’s message may resonate with those who are already athletically inclined, but may face challenges with XBox One or PlayStation4 aficionados.

  • Gap launches omni-channel holiday marketing campaign

    San Francisco -- Gap's new global marketing campaign, "Make Love,” includes print, outdoor, direct mail, social and cinema, as well as new digital content daily.

  • All Data Leads to the Customer

    Workforce management data, such as time and attendance and payroll, is generally seen as information pertaining to the back end of retail operations. Managing employees is an activity that generally does not involve front-end customer interaction and data generated from this activity is usually siloed from the data retailers use to help guide their customer-facing activities.

  • Meijer talks turkey

    Meijer is relying on a familiar tactic to drum up foot traffic into its stores ahead of Thanksgiving Day by once again offering aggressive pricing on turkeys.

    "A Thanksgiving meal isn't complete without the turkey, and with these great prices, Meijer wants to ensure that our customers can provide their families with the best holiday experience," said Jerry Suter, VP of fresh merchandise.

  • Disney to open Cinderella-inspired Bibbidi Bobbidi Boutique at Harrods

    London -- Disney U.K. is teaming up with Harrods to open a Cinderella-inspired "Bibbidi Bobbidi Boutique" at the world famous department store, marking the first time that a Disney Parks and Resorts concept has been recreated in the United Kingdom. The boutique will be the centerpiece of partnership between Disney and Harrods that also includes a dedicated Disney Store, which opened on Nov. 1. .

  • PlayNetwork to provide music to Levi’s in 1,500 stores worldwide

    Seattle -- PlayNetwork, a leader in branded entertainment media experiences, announced it is providing music programming and installing state-of-the-art media systems for the Levi's brand in 1,500 stores around the globe, including all U.S. locations.

  • Safeway installing Bettery’s in-store ‘Swap Stations’ for batteries

    Portland, Ore. -- Bettery announced that it has teamed up with Safeway to give consumers a convenient way to adopt reusable household batteries, not only reducing their environmental footprint but also saving them money.

    Bettery Swap Stations – kiosks for purchasing and exchanging rechargeable batteries – are being installed this month at multiple Safeway locations, starting with stores in Portland, Seattle and surrounding communities.

  • Lowe's eyes DIYers this holiday season

    Lowe’s is kicking off the holiday season by positioning itself as the go-to place for DIYers to shop for materials that will allow them to tackle budget-friendly DIY projects so they can prepare their homes for the holidays.

    The home improvement retailer has a dedicated landing page offering inspiration from do-it-yourselfers and designers, including Design Mom, Little Green Notebook, Brit + Co., Curbly and P.S. – I made this… and Oh Happy Day.

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