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Cross-Merchandising

  • Chef Boyardee teams up with… Microsoft?

    Chef Boyardee is driving sales by partnering with Microsoft to offer customers a chance to win the highly coveted Xbox One.

    Five daily winners will be selected between now and Feb. 18, 2014. Participants must visit www.winwithchef.com and enter the eight-digit code found on specially marked cans and microwave cups of Chef Boyardee.

  • Conn’s opens HomePlus stores in Arizona, Texas

    The Woodlands, Texas -- Conn’s has opened two new HomePlus stores in Scottsdale, Ariz., and Laredo, Texas. The new Conn’s HomePlus store format showcases furniture and mattresses in addition to consumer electronics and home appliances.

    Conn’s currently operates more than 70 retail locations in Texas, Louisiana, Arizona, Oklahoma and New Mexico.

  • E-commerce retailer Sugarfina makes unconventional move

    Online high-end candy retailer Sugarfina has opened its first-ever store, a 1,400-sq.-ft. boutique in Los Angeles. The brand is known for its signature turquoise Bento Boxes, a luxurious candy gift box, and such “cocktail” candies as Champagne Gummy Bears, Cuba Libre (spiced rum and coke gummies) and Peach Bellini Gummies.

  • Target gets jump on Cyber Week

    Early this week, Target began to generate traffic to its e-commerce site ahead of Cyber Week. They offered REDcard holders an exclusive online Black Friday preview sale, and Cartwheel app users Black Friday-like deals.

    Cartwheel is the digital savings program that allows guests to choose in-store offers and claim savings directly from their smartphones, which Target began rolling out earlier this year.

  • Online high-end candy retailer Sugarfina makes brick-and-mortar debut

    Los Angeles -- Online high-end candy retailer Sugarfina has opened its first-ever store, a 1,400-sq.-ft. boutique in Los Angeles. The brand is known for its signature turquoise Bento Boxes, a luxurious candy gift box, and such “cocktail” candies as Champagne Gummy Bears, Cuba Libre (spiced rum and coke gummies) and Peach Bellini Gummies.

  • Thanksgiving sales have low social media promotion

    Raleigh, N.C. – Thanksgiving holiday sales are not getting much social promotion this year from retailers. According to an analysis of 494 brand posts from eight retailers by social software company Expion, only 10 focused on Thanksgiving holiday sales (Thanksgiving Day, Black Friday, Cyber Monday), or just 2% of all brand posts, and only five of the eight retailers posted about holiday sales.

  • Thanksgiving sales not getting much love on social media

    Thanksgiving holiday sales are not getting much social promotion this year from retailers. According to an analysis of 494 brand posts from eight retailers by social software company Expion, only 10 focused on Thanksgiving holiday sales (Thanksgiving Day, Black Friday, Cyber Monday), or just 2% of all brand posts, and only five of the eight retailers posted about holiday sales.

  • Harley-Davidson takes to Pinterest to drive holiday sales

    Harley-Davidson is looking to drive holiday sales by leveraging the power of Pinterest to promote its new online holiday gift guide.

  • E-retailers top holiday shopping destination

    Denver -- Thirty percent of shoppers say the ease, speed, and low prices offered online make it a clear solution for the value and time-saving shopping experience they seek. An ongoing shopper behavior study from The Integer Group and M/A/R/C also shows that although mass merchants remain a popular holiday shopping destination, a leading 54% of shoppers say they will take advantage of free shipping deals that e-retailers can offer.

  • Easton Gateway breaks ground

    Columbus, Ohio — Steiner + Associates, The Georgetown Co. and Limited Brands have broken ground on Easton Gateway, a 54-acre addition to Easton Town Center.

    Nearly 15 years after Easton Town Center opened, Easton Gateway will introduce a number of noteworthy additions to the master-planned community, including new brands and big box retail.

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