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  • IBM: Email marketing offers big ROI

    Armonk, N.Y. – Although email has reached the point it is often considered a “legacy” technology, email marketing efforts still provide substantial ROI.

  • Food Lion rewards store brand shoppers

    Food Lion is showcasing its redesign of its private label products by offering a special discount to customers who buy its store brands.

    Now through Oct. 6, Food Lion shoppers will receive 25 cents back for every private brand item they purchase, up to $10, through the grocer's "Quarter Back" promotion.

  • Amazon Prime Day sets new precedent for back-to-school

    The introduction of Amazon Prime Day on July 15 created a new mid-summer e-commerce event that had a profound impact on back-to-school shopping.

  • Report: Amazon Prime Day impacts back-to-school

    Chicago – The introduction of Amazon Prime Day on July 15 created a new mid-summer e-commerce event that had a profound impact on back-to-school shopping.

    According to a new study from Market Track, Prime Day and the resulting widespread competitive response created a brand new shopping event only two weeks before the peak back-to-school shopping period.

  • Say hello to no-money-down leasing at Kmart

    With its same store sales ever on the decline, Kmart is making it even easier for shoppers to afford gifts this holiday season by introducing a new kind of layaway plan.

    The retailer announced that No Money Down Layaway is returning for its second year, and for the first time ever, Kmart is introducing No Money Down Leasing. 

    The National Retail Federation found that more than 40% of Americans begin shopping for the holidays prior to October and of those, 60% shop early in order to spread their budgets.

  • Whole Foods shares the love with shoppers

    Whole Foods Market is sharing the love with its consumers, across channels.

  • Report: Kmart makes holiday purchases easier

    Hoffman Estates, Ill. – Kmart is making getting an advance jump on holiday purchases a little easier this year.

    Company executives told Reuters the retailer started letting customers make no-down-payment layaway purchases for holiday items the week of Aug. 31.

  • Whole Foods Market shares omnichannel love

    Austin, Texas – Whole Foods Market is sharing the love with its consumers, across channels.

    From Sept. 9 to Nov. 3, the Whole Foods Love Fest will offer special deals and events including surprises on its local and national social media channels.

    Other features will include weekly $500 giveaways in stores, weekly product offers, and customized events and giveaways.

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