Rite Aid wishes customers a ‘Happy You Year’
Rite Aid wants to ring in the New Year with more sales and is counting on a generous new seasonal savings and rewards initiative.
The company has announced it is offering its wellness+ loyalty program members the opportunity to receive lifestyle and entertainment rewards for every $50 spent in stores on participating products now through Jan. 24.
“We wanted to offer something special to our most loyal customers — wellness+ members — as we enter the new year, as a way to thank them for their business,” said John Learish, Rite Aid’s SVP of marketing. “By participating in ‘Happy You Year,’ our customers have the opportunity to earn a reward of their choosing, and with rewards ranging from an evening out with the family to a fitness class or a day at the salon, there’s something for everyone.”
To participate, wellness+ members can look for the red "Buy & Earn" symbol on store shelves. Once wellness+ members purchase $50 of qualifying products, they will receive a Unique Reward Code on the bottom of their register receipts. Customers can make multiple visits and purchases to reach reward thresholds of $50, $100, $150, $200 and $250; they will get a new code at each threshold, up to a total of five. The codes may be used individually or added together to redeem for bigger and better rewards.
More than 16,000 products are eligible for rewards, including:
OTC medications including allergy, cold and pain relief
Skin care, cosmetics and beauty products including nail polish and fragrances
Hair products including shampoo, hair dryers, accessories, shavers and trimmers
Household supplies such as air fresheners, laundry detergent, paper towels and pet food
Vitamins and supplements
Food and beverages
Reward items will include a free round of mini golf, exercise classes, beauty treatments, personal training sessions, movie tickets, hotel stays and more.