Co-Marketing

NEW YORK — Banana Republic has teamed up with designer Issa London to launch the Banana Republic Issa London Collection – a limited-edition capsule inspired by the safari roots of Banana Republic's heritage and the spirit of an exotic journey. The capsule collection launches exclusively at select Banana Republic retail locations worldwide and online Aug. 6.

SEATTLE — Online shoe retailer, OnlineShoes.com, announced that four in-vogue fashion bloggers will each design a pair of customized 993 Running Shoes by New Balance, and readers will vote on who did it best.  At the end of voting, the winning design will go into production and be sold by OnlineShoes.com as limited-edition footwear. Voters can also enter for a chance to win a pair of custom New Balance running shoes. The contest runs from Tuesday, April 9 through Friday, April 19, 2013.

MENOMONEE FALLS, Wis. — Designer Derek Lam's Rio de Janeiro inspired collection is now available at Kohl's as part of the retailer's DesigNation series. The limited edition, limited time collection is Lam’s first collaboration with Kohl’s and also marks his first swimwear collection.

CHARLOTTE, N.C. — NFL quarterback Cam Newton's collection for Belk is now available in 133 Belk stores and on Belk.com. This exclusive collection, MADE Cam Newton, offers fashion-forward, versatile, professional and sportswear apparel options for men.

Martha Stewart Living and The Home Depot have teamed up for a new video series launching April 25.

The series will consist of three unique videos per week, released via e-newsletter, and hosted on the Martha Stewart Video Hub, Homedepot.com, Aol.com, and Yahoo Screen. 

The videos will fall into two categories, highlighting Martha Stewart Living product sold at The Home Depot, and answering various DIY "how-to" questions:

MIAMI BEACH, Fla. — Hispanicize 2013, the annual Latino trends event, has announced Procter & Gamble as the official presenting sponsor for this year's event taking place in Miami Beach from April 9 to 13. This is P&G's first year as the presenting sponsor of the Hispanicize event.

New York -- Best Buy Co. Inc. and Target Corp. ended a partnership that positioned Geek Squad agents in Target stores in Denver and Minneapolis, the Minneapolis Star Tribune reported.

The six-month pilot allowed Geek Squad personnel to offer services such as installation and repair to electronics customers at 29 Target stores. The program covered a wide range of consumer electronics products, according to the report.

Feed The Children, PepsiCo and Walmart partnered with Central Union Mission in Washington, D.C. this week to distribute two tractor-trailers full of food and essentials to help 800 area children and families in need.

PepsiCo, a longtime Feed The Children partner, donated Frito-Lay brand snacks, Quaker brand products and Pepsi brand beverages while Walmart, with the assistance of its suppliers, provided a loaf of bread and a five pound bag of apples and oranges to each of the 800 families.

PARIS — Beauty brand Coty has announced the renewal of the partnership agreement for the Pristine Seas program between the National Geographic Society and Davidoff Cool Water.

 "This relationship with National Geographic is a cornerstone for Davidoff Cool Water. The link we have created with the ocean has grown stronger, and we feel it is essential to keep working on this partnership," stated Jean Mortier, president of Coty Prestige.

SOUTHPORT, Conn. — Sturm, Ruger & Company, a firearms manufacturer, announced that the company has been named Vendor of the Year by Cabela’s.