Cause Marketing/ Community Programs

Toronto – Canadian Tire Corp. is rallying around a flag that contains no controversy with a new omnichannel promotional campaign. To celebrate the upcoming July 1 Canada Day holiday, Canadian Tire has posted a promotional video on YouTube using the hashtag #FlyYourCdnFlag.

Canadian Tire is encouraging consumers to post photos and videos on social networks such as Twitter, YouTube and Instagram using the #FlyYourCdnFlag hashtag.

Shoppers looking for creative projects to do with their kids this summer will love a new collection from actress Jennifer Garner at Jo-Ann Fabric and Craft Stores.

The leading fabric and craft specialty retailer has launched We Made It by Jennifer Garner, a new line of creative kits for active kids, available only at Jo-Ann stores and Joann.com.

Disney and Ralph Lauren are among the iconic American brands consumers consider the most "patriotic," according to a new survey.

Men's Wearhouse is inspiring a future generation of men to shop its stores with its eighth annual National Suit Drive.

The six-week initiative collects donations of gently-used professional attire for unemployed Americans. The clothing will be distributed to over 180 local non-profit organizations that provide job-ready skills, training and seminars to disadvantaged men and women entering or re-entering the workforce. As part of this year's National Suit Drive, Men's Wearhouse is issuing a challenge to consumers to meet or exceed the goal of 250,000 donated items.

The Walmart Foundation is making a big statement in support of free school meal and education programs.

The organization will give away $15.5 million in grants to seven national nonprofits to support free meal and nutrition education programs this summer and throughout the school year. The programs in more than 7,700 communities across the country will help over 1 million low-income children and their families gain access to critical meals and teach them how to cook and eat healthy together.

Seattle – Starbucks Corp. putting its money where its mouth is in terms of ethical and sustainable sourcing. Starbucks is making a new commitment to contribute $30 million in the next five years as part of its Global Farmer Fund program that aids sustainable farming operations.

T.J.Maxx has come up with a creative way to encourage shoppers to support children in need.

The retailer is launching the "Maxx Kids Art Contest" to support organizations that help children in need reach their full potential, such as Save the Children. Winning artwork will appear on future products sold in T.J.Maxx stores that will benefit children in need. In addition, all winners will receive a $250 savings bond.

DEERFIELD, Ill. — Walgreens is participating in a Centers for Disease Control and Prevention pilot with Greater Than AIDS and other organizations and local officials to expand HIV testing services and connect more people with the virus to treatment and care.