Marketing Tactics

Dallas -- SRS Real Estate Partners announced that two of its brokers have been recognized by their client, Carter’s, for bringing the two most profitable locations nationwide based on a sales-to-rent ratio.

 

Dawn Greiner, senior VP, and Carey Moen, first VP, both in the SRS Dallas/Ft. Worth office, helped Carter’s sign leases at the two locations. Greiner is the master broker for Carter’s and Moen is a part of the team of brokers that represent the retailer nationwide.

Sunnyvale, Calif. –- Strong mobile revenue and proceeds from the sale of a portion of its stake in Alibaba Group Holding Ltd. helped Yahoo Inc. beat Wall Street estimates for earnings per share (EPS) and revenue in the third quarter of fiscal 2014. EPS totaled $0.52, up 62% from $0.32 the same quarter the prior fiscal year, and revenue grew 1% to $1.15 billion from $1.14 billion.  

Macy’s is committed to giving back this winter through its “Buy 1 & We’ll Give 1” effort. Through October 26, Macy’s will donate one coat, up to 50,000 coats, to Clothe4Souls for every coat purchased in the men’s, women’s, juniors’ and children’s departments in Macy’s stores and on macys.com.

The joy of giving will also be a joy of saving, as Macy’s will offer 30-50% discount on a large selection of men’s, women’s and children’s coats during the campaign.

Queens, N.Y. -- Airport retail developer MarketPlace Development is opening new shops, restaurants and services as part of an overall plan to upgrade the Food & Shops program at Terminal B in LaGuardia Airport as planning continues on a new terminal.

Indianapolis -- Samuel M. Sato, formerly president, Finish Line brand, has been named as president, The Finish Line Inc. The board of directors also elected him to the board, filling the Class II director position previously held by Bill Kirkendall.  

Macy’s is committed to giving back this winter through its “Buy 1 & We’ll Give 1” effort. Through October 26, Macy’s will donate one coat, up to 50,000 coats, to Clothe4Souls for every coat purchased in the men’s, women’s, juniors’ and children’s departments in Macy’s stores and on macys.com.

The joy of giving will also be a joy of saving, as Macy’s will offer 30-50% discount on a large selection of men’s, women’s and children’s coats during the campaign.

Austin, Texas -- A majority of Americans would be comfortable divulging information about themselves anonymously to their favorite stores (60%) or a product brand (56%), and close to half would anonymously share personal data to an app (46%). According to a new national survey from Wearables.com and The Center for Generational Kinetics, some consumers will also share personal information in exchange for certain benefits.  

By Bruce Leonard and John Cumbelich